Biënnale Interieur 2012 [ 6 ] - Decostyle

A look at tomorrow’s market
From 7 to 11 September, there is once more the autumn edition of Maison&Objet.
In fact, this fair in Paris hardly needs an introduction: twice a year, Paris Nord Villepinte
is the fixed venue for professionals from the world of indoor decoration and other sectors.
An overview…
First of all, there are the traditional
components of Maison&Objet.
When we look at hall 2, we see that
this hall is once more totally dedicated
to textiles. Here obviously the
major manufacturers can be found,
but Maison&Objet prides itself on
highlighting smaller, less well-known
designers as well. The section interior
decoration is extended for this edition
and now takes up two halls. Moreover,
this exhibition was totally renewed by
interior designer Jean-Philippe Nuel.
As ever, a number of designers are
given the opportunity to demonstrate
their skills at Maison&Objet. This year,
the choice befell the brothers Fernando
and Humberto Campana. They
are two Brazilians who are considered
to be the most important furniture
designers of their generation. The two
grew up in Sao Paulo, a city that is
known for its many ‘favelas’. Exactly
these slums are an important source
of inspiration to them, for the work of
these designers is often made of recycled
material. Discover it in hall 7.
Seducing visitors
Still in hall 7, there is once again
‘Scènes d’Intérieur’. This is where the
decorative techniques and styles of
times past and present are showcased.
Every exhibitor here is active in
the high end of the market and gives
it all he’s got to seduce the visitors.
This year, the scenography is made
by Italian interior designer Paola
Navone, while sculptor Hubert le Gall
is the designer who is highlighted at
‘Scènes d’Intérieur’. This Frenchman
combines humour with emotion in his
highly praised work.
‘Now! Design à vivre’ in its turn looks
at the future. In hall 8, it is all about
new talent and new designs during
Maison&Objet. At the same time,
experts and trend watchers are trying
to analyse the buying behaviour and
tomorrow’s market. To reinforce this
progressive point of view, the work of
the Japanese artist Tokujin Yoshioka
is showcased. He makes crystal-like
preview
1 2 3
Maison & Objet
objects that are as unpredictable
and random as nature itself. At ‘Now!
Design à vivre’, Yoshioka presents his
vision of the future. French designer
and interior designer Philippe Boisselier
is in charge of the scenography
of this hall.
Project market
Don’t forget to visit ‘Projets’ at
Maison&Objet, an exhibition that is
entirely devoted to the project market.
This exposition is subdivided into
three themes: ‘outdoor and wellness’,
‘craftsmanship and decoration’ and
finally ‘technical and technological innovations’.
The brands that according
to a committee of experts guarantee
the best quality get the special-
ARCHI.DESIGNER* label. During the
selection process these experts have
decorators, designers and architects
at the back of their minds.
More information can be found on
www.maison-objet.com, where you
can also register. �
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1 Maison&Objet once again highlights less well-known designers (Image: Cyril Lagel, GraphicObsession)
3 Tokujin Yoshioka presents his vision of the future (Image: Maison&Objet)
2 Fernando and Humberto Campana get inspired by poverty in Brazil (Image: Fernando Laszlo)