Creating Shared Value Report - Nestlé Philippines, Inc.

5
Laki sa Gatas:
Putting Milk at the
Heart of Good
Nutrition for
Growing Children
Inside the glass is a piece of paper that bears the uneven
but distinct lines of an airplane, drawn by an 8-year-old
who dreams of becoming a pilot some day. The glass,
typically used for drinking milk, is called the Ambition Glass
as it now encases a child’s dream.
This glass is just one of the many that have served as vessel
to similar drawings by grade school pupils who have
attended the BEAR BRAND Laki sa Gatas nutrition education
advocacy. By translating their ambitions to such drawings,
both the glass and the drawing serve as reminders of how
proper nourishment and drinking milk can help them
achieve their dreams.
Such has been the Laki sa Gatas experience since its launch
in 2006. The half-day nutrition education session includes
the use of colorful flipcharts and fun games led by “Kuya
Benjie.” These sessions help the children learn about the
importance of milk and good nutrition.
The Laki sa Gatas experience is not just for the children but
extends to the children’s parents and their teachers.
Mothers have gone to their children’s schools to attend the
half-day event, where they are given a lecture by a
registered nutritionist-dietician on nutrition, health and
wellness, practical tips on how to ensure proper nutrition
for their kids, plus a meal planner to help them prepare
balanced meals for their families. Thousands of teachers
have taken part in the program, getting briefed on how to
monitor the health conditions of their students and develop
action plans to help malnourished ones.