Media Collections - Off-air Television Broadcasts (Part 1) - Library ...

[2003].
Recorded off-air from ABC-TV 24 April 2003. Broadcast as part of the television
program, True Stories. Copied under Part VA of the Copyright Act.
A large number of customer queries that come through call centres are now re-
routed to India. This video looks at how staff are 'westernized' to be able to
work in call centres and help customers.
ERC VID.
658.812 DIVE.
BRANDED [VIDEORECORDING]. PART 2, HEINZ.
[Sydney, N.S.W.] : ABC, 1997.
Off-air recording of ABC-TV program Four Corners, originally broadcast 4/2/97.
Copied under Part VA of the Copyright Act.
Originally produced in Great Britain by Elgin Productions.
Producer: Roger Bolton.
Presenter: Liz Jackson.
Second of a two-part series examining the marketing of name brands. This program
examines the history of Heinz, its methods, motivations, impact and strategies
as the company strives to compete in a difficult market. Part 1 deals with Nike.
ERC Reserve Media.
658.827 BRAN (Not for I.L.L.).
PROPHESY [VIDEORECORDING] : A CASE STUDY IN MARKETING RESEARCH.
A television open learning unit offered by Monash University.
Producer, Carol Dunn; director, Linda Jassim.
This program shows how and why marketing research is carried out to optimise
market penetration. A case study is shown illustrating how the Disney Cable
Television network can improve thier market share through marketing research.
Off-air recording of ABC2 television broadcast, 8/4/92. Originally produced:
[U.S.] : Coast Community College District, 1985. Marketing.
ERC VID.
658.83 -1-
GREAT EXPECTATIONS [VIDEORECORDING] : A CASE STUDY IN MARKETING, PLANNING AND
FORECASTING.
Correlated with: Contemporary marketing / Louis E. Boone, David L. Kurtz.
A.T.V. Open Learning Unit offered by Monash University.
Producer, Carol Dunn ; director, Linda Jassim.
This segment from a telecourse examines the planning and forecasting challenges
facing several different businesses. Focuses on various strategies for marketing
planning, stressing the importance of an accurate sales forecast.
Adults.
Off-air recording of ABC television broadcast, 13/5/92 : Fountain Valley, CA :
produced by Coast Community College District Telecourses, 1985. Marketing.
ERC VID.
658.835 -1-
PLACE [VIDEORECORDING].
A television open learning unit offered by Monash University.
Investigates important objectives and components of a distribution strategy in
the marketing process.
Off-air recording of ABC 2 television broadcast, 6/5/92. Originally produced:
[U.S.] : Dallas County Community College District, 1985. Marketing.
ERC VID.
658.84 -1-
THE PERSUADERS [VIDEORECORDING] / DIRECTED BY BARAK GOODMAN AND RACHEL DRETZIN ;
PRODUCED BY RACHEL DRETZIN, BARAK GOODMAN, MURIEL SOENENS.
Off-air recording of the SBS programme broadcast 1/2/05. Copied under Part 5A of
the Copyright Act 1968.