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The Board is recommending a final dividend of 10 sen per share

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Mazda<br />

<strong>The</strong> turnaround in pr<strong>of</strong>itability <strong>of</strong> the Mazda franch<strong>is</strong>e continued<br />

in 2003. <strong>The</strong> first half <strong>of</strong> the year saw lower sales with the<br />

“runout” <strong>of</strong> the E series vans, 323 models and the old “Fighter”.<br />

<strong>The</strong> second half witnessed the launch <strong>of</strong> the new facelifted<br />

“Fighter”, the 2.0L Premacy MPV and the RX8, all <strong>of</strong> which were<br />

d<strong>is</strong>played at the Kuala Lumpur Motor Show. Despite the r<strong>is</strong>ing<br />

Yen, the financial <strong>per</strong>formance was encouraging. <strong>The</strong> focus in<br />

2004 <strong>is</strong> to strengthen the dealer network, from both sales and<br />

after sales <strong>per</strong>spective, attract new products to widen the<br />

portfolio and develop the parts wholesale o<strong>per</strong>ation. A renewed<br />

commitment from Mazda Motor Corporation to the Malaysian<br />

market, coupled with some excellent product developments both<br />

for local assembly and importation, provide good prospects for<br />

2004 and beyond.<br />

Peugeot<br />

<strong>The</strong> first full year for the Group’s Peugeot franch<strong>is</strong>e was<br />

challenging with the r<strong>is</strong>ing Euro and instability in the used car<br />

sector affecting trading conditions and margins. However,<br />

the network development plans were achieved and the sales<br />

<strong>per</strong>formance for the year placed Peugeot number 3 behind<br />

Mercedes-Benz and BMW in the continental car segment.<br />

During the year there were launches <strong>of</strong> the 307 SW (1.6L) an MPV,<br />

the 807 (2.0L), also an MPV and the Partner (1.4L). Sales <strong>of</strong> the<br />

206CC were strong with very little competition in its class.<br />

With the impending launch <strong>of</strong> the 307CC in 2004, the model line<br />

up <strong>is</strong> impressive and will compete very strongly in its segments.<br />

<strong>The</strong> replacement <strong>of</strong> the successful 406 (2.0L) during 2004 by the<br />

new 407 will add further volume to the franch<strong>is</strong>e.<br />

Managing Director’s Review<br />

<strong>The</strong> focus in 2004 will be to strengthen the dealer network to the<br />

optimum size, put in place the full range <strong>of</strong> product <strong>of</strong>ferings at<br />

competitive prices, evaluate an entry into the CKD business for<br />

the franch<strong>is</strong>e and support the brand development strategy.<br />

Assembly<br />

<strong>The</strong> Group’s assembly o<strong>per</strong>ations under its <strong>10</strong>0% subsidiary<br />

company, Asia Automobile Industries, continued under contract<br />

to DCM. <strong>The</strong> company assembles the C-Class and S-Class<br />

pas<strong>sen</strong>ger cars and the new bus and truck product range.<br />

A rational<strong>is</strong>ation programme aimed at reducing o<strong>per</strong>ating cost<br />

and improving efficiency was adopted during the year and the<br />

company reported a better pr<strong>of</strong>it after tax. With the ongoing<br />

support from DCM, the prospects for 2004 look prom<strong>is</strong>ing with a<br />

healthy demand from the Principal and a lower and more tightly<br />

managed o<strong>per</strong>ating cost.<br />

Cycle & Carriage (Malaysia)<br />

In November 2003, the Company announced that subject to<br />

Foreign Investment Committee’s approval, we had agreed to<br />

purchase the balance 70% <strong>share</strong>holding in Cycle & Carriage<br />

(Malaysia) Sdn Bhd (“CCM”), our multi-franch<strong>is</strong>ed retail<br />

dealership associate, from Jardine Cycle & Carriage Limited.<br />

CCM <strong>of</strong>fers a good opportunity for growth in the retail sector and<br />

dovetails with the Group’s strategy to build on its retail ex<strong>per</strong>t<strong>is</strong>e<br />

in Malaysia. <strong>The</strong> acqu<strong>is</strong>ition was completed on 23 March 2004<br />

and following completion, CCM becomes a wholly owned<br />

subsidiary <strong>of</strong> the Group.<br />

24<br />

Cycle & Carriage Bintang Berhad<br />

Annual Report 2003

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