6 years ago

ITB Berlin News 2018 - Preview Edition

  • Text
  • Tourism
  • Hotels
  • Tours
  • Resort
  • Berlin
  • Exhibitors
  • Resorts
  • Halle
  • Tourismus
  • Aussteller

ITB Berlin News 2018 - Preview

THURSDAY 1 st MARCH 2018 PREVIEW EDITION NEWS TRADE TALK EXCLUSIVE INTERVIEW REGIONAL SPOTLIGHT: EUROPE Gloria Guevara Manzo President & CEO, World Travel and Tourism Council (WTTC) “…we are working on more tangible actions, trying to influence the agenda for the benefit of the sector in a different way.” Read page 9 Jaana Chan Product Director APAC, and “The speed dating at ITB Berlin is such a great tool (…) there are no other events where you can so easily make connections with that huge amount of people.” Read page 19 Hon. Charles R. Banda Minister of Tourism and Arts, Zambia “As the Convention & Culture Partner of the World’s Leading Travel Trade Show, Zambia is taking its people, attractions, rhythms and food delicacies to Berlin.” Read page 22 Andris Ozols Director, Investment and Development Agency of Latvia (LIAA) “Latvia’s cultural calendar is full of events from local crafts markets to world class opera festivals.” Read page 31 Hall 5.2b / Stands 205, 205a Hall 6.2a Stand 106, 106a-b Hall 4.1 Stand 110 Hall 17 Stand 109 New Dynamic, New Faces ITB Berlin 2018 sees added space for key exhibitors, and a renewal of top industry players In line with high tourism growth rates in parts of Asia and the Middle East, as well as South America, this year’s edition of ITB Berlin will see major growth in exhibitors from these regions. As an emerging travel destination, the United Arab Emirates (Hall 2.2) are expanding their presence. Abu Dhabi has almost doubled the size of its stand, and the displays of Ras al-Khaimah and Fujairah are much larger than last year. In Hall 26, Vietnam and Laos will be occupying more than twice the floor size of 2017. Egypt (Hall 4.2) will be making an emphatic return with a larger stand. From Asia, Japan has also significantly increased its representation. A number of exhibitors including Malaysia, Thailand, Myanmar and Taiwan will be welcoming visitors on two-tier stands. By the same token, new “leading lights” for the World Tourism Organisation and World Travel and Tourism Council will be at ITB Berlin in these positions for the first time. Zurab Pololikashvili, Secretary General, UNWTO Read our exclusive interview – page 21. DESTINATION SPOTLIGHT EUROPE ©JTMBW Lengler Remarkable growth in Europe in 2017 was led by Southern and Mediterranean destinations. Europe recorded 671 million international tourist arrivals in 2017, just over half the world’s total, and 52 million more than in 2016. This represents an increase of 8%, a remarkable result for the world’s most visited region, comprising many large and mature destinations. From page 29 Vineyard Stuttgart

ITB Berlin News