30 SPECIAL FEATURE YOUTH
30 SPECIAL FEATURE YOUTH TRAVEL Almost 60% growth forecast for youth market in next decade ITB Berlin 2019 gives a comprehensive overview of the latest youth travel services on offer The New Horizons Report III of the WYSE Travel Confederation forecasts a 59% increase in the market over the next 10 years, proving that the younger generation travels further, stays longer and is more interconnected than ever before. At ITB Berlin, trade visitors and the general public will get a comprehensive overview of the latest youth travel services on offer. In Hall 4.1, some 40 exhibitors, including backpacker, budget and designer hotels, youth hostels, internet portals and associations, as well as organisers of language study trips and youth travel will be presenting their products. For the first time, Italy, represented by Tuscany, and the newly established Federal Association of School Trip Organisers, will be presenting their tailormade programmes for young travellers in the Youth Travel & Economy Accommodation segment. In addition, other stands with a focus on youth travel can FOR THE FIRST TIME ITALY WILL PRESENT TAILORMADE PROGRAMMES FOR YOUNG TRAVELLERS be found everywhere on the exhibition grounds. They include the Brandenburg Regional Youth Travel Association, which will be located in the Berlin/Brandenburg Hall (12) on Stand 101. SPECIALIST INFORMATION – FROM DIGITALISATION TO SCHOOL TRIPS From March 6-8, a wideranging programme focusing on digitalisation, the legal aspects of travelling and school trips awaits visitors to the Youth Incoming Germany Lounge (YIG). On Wednesday, this industry event will open with a newcomer. Carsten Herold, a member of the board, will introduce the newly established Federal Association of Leading School Trip Organisers. Afterwards, five companies will present their business models at an Innovation Forum event moderated by the holiday camp organiser Juvigo. On March 7, the National Youth Travel Forum will present the latest regulations on ‘Youth travel: liability, legal aspects when travelling, domiciliary rights and data protection’. Afterwards, representatives of the travel network German Youth Travel Organisation and the Association of German Language Study Trips (FDSV) will have information on the latest developments concerning uniform standards for youth travel. EYCard Deutschland GmbH will demonstrate uses for the European Youth Card. The day’s final topic will be ’bullying’. Helden e.V. will highlight how the sociopsychological effects of antibullying training can be put to use on school and youth trips. On March 8, the ’school trip licence’ will once again be a topic. Teachers can get information on various issues to do with school trips: they include legal aspects, WYSE at ITB 2018 safety, travel by coach, as well as teaching away from schools and anti-bullying training. An invitation by Hochschule Bremen to meet and network will round off the day’s events. CHINA’S YOUTH TRAVEL MARKET IS GROWING As the world’s new driving force in tourism, China has become important for young people. On Thursday, March 7, on the Centre Stage in Hall 4.1 the subject will be the impact of China’s youth travel market on global tourism. Guoxiang Wu, SVP, International & Corporate Relations, China Southern Airlines, Changle Yang, COO, TUJIA Roland Elter, chief commercial officer, Maritim Hotels, Glen Fu, co-founder and CEO, 54traveler, and David Chapman, director general of the World Youth, Student and Education Travel Confederation, will debate this topic. WORKSHOPS TOUCH THE NERVE OF A GENERATION KEEN ON TRAVELLING At numerous workshops the World Youth Student and Educational (WYSE) Travel Confederation and other experts exhibiting at the show will examine today’s youth travel market. David Chapman, director general, WYSE Travel Confederation: “The workshops of the WYSE Travel Confederation will provide a breath of fresh air for new ideas – from ultramodern hostel concepts and youth wellness tours to programming a boot camp for up-and-coming digital nomads.” FAIR TRAVEL FOR YOUTH ON THE OPEN WEEKEND FOR THE PUBLIC Just like adventure holidays, sustainable travel is becoming more and more important for the younger generation. For the YIG the focus of the weekend will be on sustainable travel for young people and children. Students from Hochschule Bremen will give an entertaining presentation on how people of all ages can travel around Germany with a minimum carbon footprint Hall 4.1 ITB BERLIN NEWS • Wednesday 27 th February 2019 www.itb-berlin-news.com
SPECIAL FEATURE EDUCATION / TRAINING 31 Make tourism a career… yes you can! Experts at ITB Berlin 2019 to offer tips to job-seekers on how to plan careers ITB Berlin is THE place to launch a career in the industry. From March 6-10, students, young professionals, qualified tourism professionals and newcomers visiting the world’s leading travel trade show can obtain qualified advice on tourism career and training opportunities at the ITB Career Centre in Hall 11.1. Job seekers can make direct contact with the personnel managers of tourism companies and personally get to know prospective employers. Around 30 national and international universities, technical colleges, professional academies and other service providers will be presenting their courses and advanced training. Young professionals can also take advantage of the individual career advice on offer from the Federal Employment agency as well as free application form checks. Interested visitors can find out about the tourism job market and its opportunities from experts during the four-day programme of stage events as well as at the Young Professionals Day at the ITB Berlin Convention. placements at the employment agency in Suhl, says: “Every year, the ITB Career Centre gives newcomers, specialists and executives an opportunity to have personal meetings with different employers from the tourism and hotel industry. Expert colleagues representing the career advisory service, the International Placement Service, the EURopean Employment Services (EURES), the Austrian Employment Market Service, as well as contacts representing the project ‘MeerArbeit – Jobperspektive Kreuzfahrt’ will also be on hand. “Anyone looking to start their careers or change their job in this industry should not miss this opportunity. Visitors to the ITB Career Centre will be well advised ANYONE LOOKING TO START THEIR CAREERS OR CHANGE THEIR JOB IN THIS INDUSTRY SHOULD NOT MISS THIS OPPORTUNITY professionals for job applications which visitors can take home free of charge. Finally, we will check their application forms and together with the applicants ensure that they are up-to-date.’ THE STAGE IS SET FOR THE ITB YOUNG PROFESSIONALS DAY The stage at the ITB Career Centre is where newcomers to the global travel industry can get valuable advice for planning their careers. In addition to tips on how to get On Wednesday, March 6, at the ITB Berlin Convention, the focus of the stage events will be on the ITB Young Professionals Day. In keynote speeches, interviews and at panel discussions, senior decision-makers from the tourism industry will offer an insight into the working world of the travel sector. Sören Hartmann, CEO of DER Touristik Group and board member of the REWE Group, will be drawing on long years of experience when he talks about opportunities in tourism and the key to success in an industry that is facing major change. Under the heading of ’Travel agencies as a point of entry’ Thomas Bösl, managing director of Raiffeisen-Tours RT-Reisen GmbH, will talk about how travel sales can be the cornerstone of successful careers and lucrative business models. Markus Heller, managing director of Dr. Fried und Partner, will talk about mega industry trends and highlight their impact on the travel industry, while Ingo Lies, founder and managing director of the Berlin-based tour operator Chamäleon Reisen, will talk about motivation and emotive appeal in the business environment. Careers Fair They can also find out about a possible travel industry career from the ITB Job Wall, which has more than 200 job vacancies. André Nickel, who is responsible for hotel and restaurant job to bring job their application forms and qualifications along. This year, styling specialists and photographers will be making applicants appear in a positive light with our ‘cheese and click’ service. We are offering photos by started and business etiquette, potential employers will be holding creative presentations at the Company Slam. At the Elevator Pitch, universities will give an introduction to their academic services with brief lectures. The Young Professionals Day will be rounded off with the annual presentation of the DGT Science Award. Together with ITB Berlin, Deutsche Gesellschaft für Tourismuswissenschaft will be honouring outstanding papers in the categories Best Dissertation, Best Newcomer Paper, Best Paper on Sustainability in Tourism and Best Paper on Digitalisation in Tourism Hall 11.1 ITB BERLIN NEWS • Wednesday 27 th February 2019
