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okt-dec - Sky Radio Group

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2<br />

40%<br />

35%<br />

30%<br />

25%<br />

20%<br />

<strong>Sky</strong> <strong>Radio</strong> <strong>Group</strong> in elke<br />

20-49 jaar campagne<br />

15%<br />

10%<br />

5%<br />

0%<br />

40%<br />

35%<br />

30%<br />

25%<br />

20%<br />

15%<br />

10%<br />

5%<br />

0%<br />

31,5%<br />

<strong>Sky</strong> <strong>Radio</strong> <strong>Group</strong><br />

29,8%<br />

<strong>Sky</strong> <strong>Radio</strong> <strong>Group</strong><br />

27,9%<br />

20-49 jaar<br />

21,7%<br />

17,7%<br />

12,2%<br />

<strong>Radio</strong> 538 <strong>Radio</strong> 3FM Q-music <strong>Radio</strong> 1<br />

Mannen 20-49 jaar<br />

26,6%<br />

22,9%<br />

15,8%<br />

15,6%<br />

<strong>Radio</strong> 538 <strong>Radio</strong> 3FM Q-music <strong>Radio</strong> 1<br />

Bron: NLO/Intomart GfK, luistercijfers jul-aug’12, weekbereik: maandag – zondag 06:00 – 24:00 uur<br />

40%<br />

35%<br />

30%<br />

25%<br />

20%<br />

15%<br />

10%<br />

5%<br />

0%<br />

40%<br />

35%<br />

30%<br />

25%<br />

20%<br />

15%<br />

10%<br />

5%<br />

0%<br />

33,1%<br />

<strong>Sky</strong> <strong>Radio</strong> <strong>Group</strong><br />

31,2%<br />

<strong>Sky</strong> <strong>Radio</strong> <strong>Group</strong><br />

Vrouwen 20-49 jaar<br />

29,0%<br />

20,7%<br />

19,4%<br />

13,3%<br />

<strong>Radio</strong> 538 <strong>Radio</strong> 3FM Q-music 100% NL<br />

Shoppers 20-49 jaar<br />

27,3%<br />

20,7%<br />

17,6%<br />

12,2%<br />

<strong>Radio</strong> 538 <strong>Radio</strong> 3FM Q-music 100% NL

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