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Dijital Teknik Dergisi – Temmuz 2017 Sayısı

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Nicolas Lachambre (France) won ‘interior and exterior decoration<br />

of shops & outlets’ for “Puits de lumière”.<br />

DecoAder (France) won ‘vehicles’ for “Campagne La Poste/Star<br />

Wars”, using ingenious images of Star Wars characters appearing<br />

to be inside vans and post boxes.<br />

ATM Communication (France) won the ‘boats’ category for “the<br />

Barracuda Tour”, decorating 14 barracuda motorboat hulls with<br />

creative graphics. ATM also won the public choice awards.<br />

Stefano Pogliani, sales director for Mactac, presented the <strong>2017</strong><br />

awards during a ceremony hosted on Mactac’s booth at FESPA<br />

in Hamburg, on Wednesday 10 May. The ceremony was followed<br />

by dinner for all of the category winners and Mactac Staff at an<br />

exclusive venue in Hamburg. All winning entries are also promoted<br />

in the awards prize book.<br />

Sylvie Boone said that the award ceremony was a valuable opportunity<br />

to exchange ideas: “There is a real sense of excitement<br />

at these awards, with so many talented graphics professionals<br />

in one place. For us, it’s a chance to talk about trends, and<br />

to find out what we can do to support our customers further. For<br />

installers, there is plenty of time to swap ideas and see who is<br />

doing what in the industry. Above all, this is about celebrating<br />

the highest levels of creative vision and technical excellence.”<br />

The projects were judged partly by public vote, and partly by<br />

a highly experienced and independent jury, including graphics<br />

designers, communicators, marketers and journalists from<br />

around Europe. All of the jury members were invited to take part<br />

based on their experience and technical expertise.<br />

<strong>Temmuz</strong> <strong>2017</strong><br />

177

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