DEUTSCHLAND - Wirtschaftsmagazin - Labhard Medien
DEUTSCHLAND - Wirtschaftsmagazin - Labhard Medien
DEUTSCHLAND - Wirtschaftsmagazin - Labhard Medien
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text ideaS enGLiSch and technoLoGy text enGLiSch For the text Future›<br />
enGLiSch<br />
It’s not just a hype, but a mega trend. It’s not<br />
just IT, but the complex interplay between the<br />
virtual world and the real world: In Immenstaad<br />
on Lake Constance (Bodensee), experts at the<br />
software and systems house Bosch Software<br />
Innovations are developing solutions that were<br />
barely conceivable just a few years ago.<br />
Imagine getting into your electric car to drive<br />
through the metropolis of the future: What is the<br />
best route to take? Where can you find a charging<br />
point along the way – and will one be free when<br />
you get there? the intelligent interaction between<br />
software and hardware, car and charging station<br />
resolves all these issues for you – including cashless<br />
payment. So you can soon be back on the<br />
road in an ecologically friendly means of transport<br />
through a real world that is optimally connected to<br />
the virtual one.<br />
technology provides solutions<br />
the Internet of things and Services is the name<br />
of this clever interaction between It, services and<br />
products. “Whether we’re talking about electromobility,<br />
building management, healthcare, connected<br />
enterprises or the connected city of the future –<br />
the real and virtual worlds are converging,”<br />
says Dr. Heinz Derenbach, CEO of Bosch Software<br />
Innovations GmbH. this unique interaction<br />
is considered cutting-edge – many people are<br />
already talking about a fourth industrial revolution.<br />
“A myriad of exciting innovations will<br />
change the world of the future and open<br />
up new opportunities,” says Derenbach enthusiastically.<br />
invented for life<br />
His enthusiasm is contagious: With solutions<br />
“invented for life”, Bosch Software Innovations is<br />
a fast growing company in the Bosch Group. It’s<br />
hardly surprising that specialists from all over<br />
the world are queuing up to join the pioneers in<br />
Immenstaad. those who work here are doing their<br />
dream job, developing bold ideas and shaping the<br />
future. the company plans to have 1,000 employees<br />
by 2015 – the innovative team on lake Constance<br />
(Bodensee) as well as in Waiblingen, Berlin, Singapore<br />
and Chicago will be joined by some 150 new<br />
employees in 2012 alone.<br />
“We are dealing with tomorrow’s world,” promises<br />
Heinz Derenbach, “because our solutions<br />
help companies in the realm of the Internet<br />
of things and Services not only to optimize their<br />
current business operations, but also to develop<br />
completely new business fields.” Ideas and technology<br />
for the future around the globe – from lake<br />
Constance (Bodensee).<br />
v. l. n. r.: Mitarbeiter der<br />
Bosch Software Innovations GmbH;<br />
Standort Immenstaad<br />
am Bodensee<br />
left to right: staff at<br />
Bosch software Innovations GmbH;<br />
The company’s premises in<br />
Immenstaad on Lake Constance<br />
(Bodensee)<br />
IT & Electronics | Bosch Software Innovations GmbH 31