An exercise in Stakeholder Analysis for a hypothetical offshore wind ...

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STAKEHOLDER ANALYSIS EXERCISE Min. Industry Need for studies on carrying out of project. M 3 Min. Environment Need for studies on impact on environment. M 3 Direct. Gen. of Coasts Need for studies on possible problems for shipping. M 3 Spanish Navy Study on effect on submarine manoeuvres in the area. M 3 Study of effect on shipping and safety. Direct. Gen. Merchant Ship. Study of effect on shipping and safety. M 3 Dept. Industry* Need for studies on incompatibility with other licensed activities. M 3 Dept. Environment* Need for studies on impact on environment. M 3 Dept. Agriculture & Fisheries* Need for studies on impact on environment. M 3 WIND ENERGY CLUSTER Boost to wind energy industry. L 3 * Andalusian Regional Government Source: Authors based on Smith, Larry W., 2000. As can be seen, a first categorisation of primary (1), secondary (2) and tertiary (3) stakeholders has been performed in the table. 24
STAKEHOLDER ANALYSIS 3.4. Assess Stakeholders for importance and influence During this stage of the analysis, the team must make a second effort to apportion importance to the stakeholders, but this time not from the point-ofview of stakeholders’ own interests (emic), but from the angle of the project’s future success (the etic perspective). Stakeholders’ degree of influence must be gauged, taking into consideration their capacity for supporting or threatening the offshore wind farm project, and stakeholders’ levels of importance must also be established if their interests are not taken into account. This prioritisation is set out in a table where the degree of influence and interest is rated by number (from 0 to 10), thus allowing stakeholders with similar interests to be grouped together. The following conclusion has been arrived at with regard to those identified as primary stakeholders: The Fishermen’s Guilds, Tuna Fishers Associations and Shipowners’ Associations are highly represented in their localities and have a great capacity for mobilising people there. If their needs were not met it would lead to largescale opposition from the inhabitants. These three Stakeholders therefore have great influence and importance for the project. They would be given a ‘10’ in both importance and influence. • However, the OPP-51 Tuna Products Organisation may oppose the project. Nevertheless, it does not have a great degree of representation and neither does it have a great capacity for mobilising people, so it does have a considerable degree of importance, but not influence. It would therefore be given a ‘10’ for importance and a ‘5’ for influence. As for the secondary stakeholders, their degrees of importance and influence are: • The Town Councils do not have excessive importance as they do not have a large number of competences that might affect the execution of the project, and are therefore awarded 6 points. However, given their representation and capacity to mobilise, they are very influential and so are given a ‘9’ on the influence scale. The same is true for the Tourist Board that comprises the Town Councils of the three affected localities (Barbate, Vejer de la Frontera and Conil). • Local supply and transport companies would have a positive effect on the execution of the project, as a result of which their importance level is ‘1’, and their degree of influence is also low as they represent a small segment of the population, also rating a ‘1’. 25
Page 1 and 2: ola Science and Policy Integration
Page 3 and 4: Index of tables Table 1. Justificat
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Page 21 and 22: La Janda Tourist Board STAKEHOLDER
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Page 31 and 32: STAKEHOLDER ANALYSIS CONCLUSION 4.

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