i AN ASSESSMENT OF TOMATO PRICE VARIABILITY IN LUSAKA ...
i AN ASSESSMENT OF TOMATO PRICE VARIABILITY IN LUSAKA ...
i AN ASSESSMENT OF TOMATO PRICE VARIABILITY IN LUSAKA ...
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The retail sector is composed of both informal and formal actors. The informal system is<br />
composed of open air markets and the “ka sector 11 ”, which refers to all small FFV<br />
vendors, while the formal system is composed of the large independent supermarkets,<br />
large chain supermarkets, mini marts and small super markets<br />
2.4.1 Overview<br />
Figure 2.1 presents a simplified channel map for the tomato system serving Lusaka.<br />
About two-thirds of all tomato in Lusaka comes from areas dominated by large and<br />
medium size farmers. Also about three quarters of all volume is directly marketed by<br />
farmers with less than one-fifth of these tomatoes first going through rural traders.<br />
Travel times from the production areas to Soweto are mostly under 1 ½ hours, with the<br />
longest times being 4 hours. The market channel for tomatoes arriving into Lusaka is<br />
therefore actually quite short. Freshpikt is the predominant FFV processor in Zambia and<br />
it accounts for 8% of the tomatoes in the system all of which it produces on its own.<br />
Over 80% of tomatoes from farmers end up in Soweto market with less than 10% going<br />
to Bauleni market. Soweto market clearly dominates as the main wholesale entity in<br />
Lusaka. The processing and modern wholesaling sectors, dominated by Freshpikt<br />
(Freshmark and Rivonia have extremely small shares) take less than 10% of the market.<br />
In the retailing section, the traditional sector dominates with over 90% of the market.<br />
11 The “ka sector” refers to the informal retail outlets for FFV and these include market stands, market stall<br />
vendors, mobile vendors, street vendors, ka table (small table stall), kantemba (small rudimentary shop)<br />
and ka shop (kiosk) (FSRP Urban Survey Training Manual, 2007)<br />
20