Download the 2009 CR Review PDF 6.73MB - Tesco PLC
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Our success in <strong>the</strong> UK has led o<strong>the</strong>r<br />
countries to launch <strong>the</strong>ir own programmes.<br />
Ireland was <strong>the</strong> first and has run Computers<br />
for Schools for 11 years. Irish schools<br />
have benefited from almost £9 million<br />
worth of equipment including 3,000<br />
computers and thousands of o<strong>the</strong>r items<br />
such as scanners, printers and software.<br />
Over 1,000 schools benefited in 2008.<br />
Ireland’s twist on <strong>the</strong> scheme is to provide<br />
one school with an ‘extreme makeover’<br />
worth almost £25,000. Scoil Naisiunta<br />
Muire na nGael, Dundalk, was <strong>the</strong> lucky<br />
winner in 2008, getting a full makeover of<br />
its computing and interactive equipment.<br />
This was <strong>the</strong> seventh year of <strong>Tesco</strong> for<br />
Schools in Poland. Nearly 25,000 schools<br />
participated in <strong>the</strong> programme and<br />
6,500 schools qualified for prizes worth<br />
£1.1 million. Schools could choose<br />
from 64 different prizes included in our<br />
catalogue. The most popular prizes were<br />
stereos, volleyballs, footballs, books and<br />
digital cameras.<br />
This year our US business launched Shop<br />
for Schools. It is open to any accredited<br />
kindergarten or primary school within<br />
a three-mile radius of a store. The school<br />
in each state that raises <strong>the</strong> most money<br />
receives almost £3,000 as a cash bonus<br />
from Fresh & Easy.<br />
________________________________<br />
Total raised for Charity of <strong>the</strong> Year<br />
around <strong>the</strong> world<br />
________________________________<br />
Czech Republic<br />
Children Line £73,000<br />
Hungary<br />
Ability Park £40,910<br />
Ireland<br />
Make-A-Wish £1,100,000<br />
Malaysia<br />
MAKNA<br />
Cancer Research £65,533<br />
Poland<br />
The Happy<br />
Kids Foundation £192,004<br />
Slovakia<br />
Children Line £81,000<br />
UK<br />
Marie Curie<br />
Cancer Care £6,200,000<br />
________________________________<br />
Total £7,752,447<br />
Staff dress up for Marie Curie Cancer Care<br />
Charity of <strong>the</strong> Year<br />
Alongside our local charitable giving<br />
and our emergency giving, we also have<br />
a Charity of <strong>the</strong> Year in seven countries.<br />
This gives one charity <strong>the</strong> opportunity<br />
to be <strong>the</strong> focus of our staff and customer<br />
fund-raising each year and is a key<br />
relationship for us. The charity receives<br />
a very significant donation through a<br />
wide range of staff fund-raising activities<br />
(with a 20% corporate top-up in <strong>the</strong> UK)<br />
and customer donations.<br />
We always aim to develop long-term<br />
relationships with our Charity of <strong>the</strong> Year,<br />
and to continue contributing after our<br />
formal relationship has ended. So, for<br />
example, <strong>the</strong> British Red Cross became<br />
our official emergency partner this year,<br />
helping us make swift and efficient<br />
donations when disaster strikes abroad,<br />
following on from a successful Charity<br />
of <strong>the</strong> Year partnership <strong>the</strong> previous year.<br />
Staff in Ireland marked International<br />
Guinness World Record Day by setting<br />
a record for <strong>the</strong> ‘Largest image made<br />
with LED tea lights’. The successful record<br />
attempt was supported by Walt Disney<br />
International, helping to light a 37-feet<br />
Donald Duck image using 26,978 individual<br />
tea lights. The remarkable effort raised<br />
£16,653 for Make-A-Wish, a charity working<br />
with children who have serious illnesses.<br />
Promoting active lifestyles<br />
See page 36 for information on how<br />
we also encourage people to get active.<br />
targets<br />
• Raise £5 million across all our markets<br />
through staff and customer fund-raising<br />
• Grow Culture Centre members in<br />
South Korea to 962,400<br />
• Organise at least 750 community<br />
activities in stores or offices in China<br />
• Hold 150 community events in Poland<br />
• Extend educational project on global<br />
warming to 7,000 students in Turkey<br />
• Plant 950,000 more trees in Thailand<br />
23<br />
<strong>Tesco</strong> <strong>PLC</strong> Corporate Responsibility Report <strong>2009</strong>