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The <strong>ECHO</strong> Academy, launched October 2008, is dedicated to upholding and shaping the <strong>ECHO</strong> <strong>Award</strong>s’ standards of marketing excellence and business success. It celebrates innovation in the digital, interactive and traditional media that use direct marketing principles to drive business success. The <strong>ECHO</strong> Academy of Direct Marketing Arts & Sciences is led by its Governors, and is comprised of: • Honorary Governors • International Judging Chairs • Founding Members The <strong>ECHO</strong> Academy guides the <strong>ECHO</strong> <strong>Award</strong>s at DMA, and offers educational and networking opportunities to Academy members, who have met rigorous standards for admission and serve as judges of the <strong>ECHO</strong> <strong>Award</strong>s. Information about applying for membership is at www.dma-echo.org. <strong>ECHO</strong> AC DEMY of Direct Marketing Arts & Sciences HONORARY GOVERNORS* OF THE <strong>ECHO</strong> ACADEMY Pablo Alzugaray – CEO, Shackleton (Spain) Matt Blumberg – Chairman/CEO, Return Path (USA) Howard Draft – Chairman, Draftfcb (USA) Alejandro di Paola – CEO, di Paola & Associates/WPP (Argentina) David Kenny – Chairman, CEO, Digitas (USA) Fred Koblinger – CEO, PKP Proximity (Austria) Shelly Lazarus – Chairman, Ogilvy & Mather (USA) Craig Newmark, Founder, Chairman, Customer Service Representative, Craigslist (USA) Jerry Reitman – CSO, The Reitman Group (USA) Stan Rapp – Chairman, Enguage (USA) Dr. Martha Rogers – Founding Partner, 1 to 1 Media (USA) Sir Martin Sorrell – Chairman/CEO, WPP (UK) FOUNDING MEMBERS* OF THE <strong>ECHO</strong> ACADEMY Randy Belcher – SVP, Creative Director Doner (USA) Monica Chan – Group Managing Director, Datatrade Ltd. (Hong Kong) Robert DeSena, Managing Director, NA, iO Global (USA) Carolyn Goodman, President/Creative Director, Goodman Marketing Partners (USA) Tom Goosmann, Chief Creative Offi cer, True North, Inc. (USA) Duncan Gray, Executive Creative Director, Proximity London (UK) Nancy Harhut, Consultant (USA) Susan Jones, Professor of Marketing, Ferris State University (USA) Barbara Joynes, Partner, Integrated Services, The Martin Agency (USA) Jonathan Lambert, CEO, ACTON (USA) Bruce Lee, Executive Creative Director, G2 (USA) Erik Mathre, Creative Director of Direct Marketing, Rogers Townsend (USA) Hallie Mummert, Editor in Chief, Target Marketing (USA) Karen Rice Gardiner, Creative Director, National Geographic (USA) Jon Roska, CEO, Chief Creative Offi cer, Roska Direct (USA) Herbert Schneider, Managing Director, Draftfcb (USA) Mary Teahan, Chief Executive Offi cer, CP Comunicacion Proximity (Argentina) Georges Van Nevel, Managing Partner, DVN (Belgium) Kristi Vandenbosch, President, Tequila (USA) *At Press time <strong>2009</strong> Governors of the <strong>ECHO</strong> Academy are listed, with photographs, on page 9 7
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