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Comparison of 2003, 2004 and 2005<br />

Revenues<br />

During 2005, our revenue increase resulted primarily from an increase in sales to international customers in both the supermarket and convenience<br />

store sectors, where revenues increased from $32 million in 2004 to $75.2 million in 2005, an increase of approximately 137%. In addition, revenues in the<br />

United States increased from $79.7 million in 2004 to $98.4 million in 2005 primarily due to the increase of our sales in the supply chain sector and the<br />

contribution of the acquired IDS activities to these sales. International sales in 2005 consisted, in significant part, of several large sales. In addition, during<br />

2005, our revenues from services and projects increased as a percentage of total revenues to 51% compared to 37% in 2004 and 36% in 2003, primarily<br />

due to the significant portion of such revenues derived from some large international customers as well as in IDS, the activities of which we acquired in<br />

April 2005.<br />

During 2004, our revenues increase resulted from an increase in sales to U.S. and international customers in Europe and Asia, both in the grocery<br />

and convenience store sectors. The increase in revenue from sales to U.S. customers constituted 55% of the total increase in sales during 2004. The<br />

increase in revenue from sales to international customers constituted 45% of the total increase in sales during 2004. Revenues from sales in the Israeli<br />

market were consistent with those achieved during 2003.<br />

Our international revenues could fluctuate from period to period in the near term, as these sales are still affected to a great extent by a small number<br />

of relatively large customers.<br />

Cost of Revenues<br />

Year ended December 31, % Change % Change<br />

2003 2004 2005 2003 2004 2005 2004 vs. 2003 2005 vs. 2004<br />

(U.S. $ in millions) % of total revenues<br />

Product sales $ 58.5 $ 77.5 $ 91.7 64% 63% 49% 33% 19%<br />

Services and projects 33.6 45.4 95.7 36% 37% 51% 35% 110%<br />

Total revenues $ 92.1 $ 122.9 $ 187.4 34% 52%<br />

Year ended December 31, % Change % Change<br />

2003 2004 2005 2003 2004 2005 2004 vs. 2003 2005 vs. 2004<br />

(U.S. $ in millions) % of corresponding revenues<br />

Cost of product sales $ 16.6 $ 23.2 $ 31.5 28% 30% 34% 40% 36%<br />

Cost of services and projects 12.4 18.9 34.5 37% 42% 36% 52% 82%<br />

Total cost of revenues $ 29.0 $ 42.1 $ 66.0 45% 57%<br />

50

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