Modul Mata Kuliah Journalisme Online - Ayo Menulis FISIP UAJY

perpetual evolution of technology, form and economics -- ever blessed by the protections of the First
Amendment. Now, as the Age of the Internet dawns, posing ever greater opportunities for information
providers and consumers alike, it is essential for credible journalists and their organizations to reflect on
the contract that is implicit in the First Amendment. In its highest form, journalism is the dissemination
of accurate information and provocative commentary that puts service to the reader and the common
good above any special interest or economic, political or philosophical agenda. What other form would
be so worthy of such First Amendment protection? Spirited independence gives credibility to journalists
and their organizations in any era; such credibility will likely give journalism its enduring value in society
-- and in the marketplace. As new forms of storytelling emerge, new technologies move to newsroom
desktops and new efficiencies promise to change the dynamics between information providers and
consumers, the line between news and opinion can easily be blurred -- imperiling the credibility of the
practitioners and their organizations. Especially as they explore and expand their Web-based services,
credible journalists and their organizations must maintain a heightened sensitivity to the various and
vital forms of their craft, and articulate the distinctions in actual practice. The issues of news,
commentary, voice and tone -- issues that have always been of concern in newsrooms -- can best be
resolved and addressed through the time-tested journalistic imperatives of accuracy, fairness and
independence.
Principles & Values
Journalists should honor the principle of independence. They should avoid conflicts of interest
or the appearance of conflicts that could imperil their ability to report or the credibility of their
reporting or commentary. They should not accept gifts or favors from people or entities they
cover or over whom they might influence coverage.
In addressing an issue or question of independence, the resolution might come through a
strategy of transparency or disclosure.
Journalists and news organizations should understand the necessity of defining, and clearly
labeling, news and opinion. In an open environment like the Web, consistency in presentation
can help the reader see clearly where the lines are drawn between news and opinion.
Whenever journalists or organizations blur or blend those roles, they need to recognize the peril
and weigh the consequences.
Variations of tone and presentation in storytelling are appropriate for reaching new audiences,
but those variations should be consistent with the bedrock editorial principles of the brand. Be
clear on what you stand for, and honor it.
These principles apply across all content and all platforms.
Protocols
Even with firm principles, journalists and organizations will always face difficult decisions. But the
principles can lead to some guidelines -- not rules -- that can serve the decision-making. Open-ended
questions produce informed discussion and good decisions. Here are some questions that can help with
the decision-making on commentary, reporting, voice and tone.
What is this journalist's primary role?