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Online Journalism - Ayo Menulis FISIP UAJY

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18 <strong>Online</strong> <strong>Journalism</strong><br />

including such memory-hungry media as video, to consumers is ultimately<br />

limited by the capacity of the networks. A news service based<br />

on video and sound requires consumption of information at<br />

megabits per second and, while capacity has risen at the same rate as<br />

processing power (indeed the technologies are closely linked) and<br />

prices have dropped, the web’s natural operational level constantly<br />

seems to lie just beyond the limits of its capacity. In an information<br />

society we can expect bandwidth to take on the importance borne by<br />

oil in the second half of the twentieth century. It will both fuel the<br />

economy and set its limits. Those states or corporations in the<br />

position to turn it on and off will have a stranglehold on the global<br />

economy and will become the Gulf States of the twenty-first century.<br />

New Models of News and Readership<br />

Nicholas Negroponte suggests that intelligent multimedia computers,<br />

able to ‘read’ effectively on our behalf, will filter, sort, prioritise, and<br />

manage our daily intake of information. Part of that intake will come,<br />

along with the advertising that pays for it, from local and global news<br />

providers. Those media, the Guardian’s newsUnlimited for instance,<br />

will, however, only forward those elements of the news which it<br />

knows we might be interested in. To this core of news will be added<br />

a range of stories (again with advertisments and other subsidiary<br />

information) which the computer has sent out agents to collect.<br />

These might come from anywhere on the web’s billion or so pages<br />

and from media titles that we have never even heard of.<br />

The millions of ‘channels’ that the Internet potentially offers thus<br />

provide opportunities for readers which were largely unforeseen by<br />

the global media corporations. Consumers can tailor their news<br />

precisely to their own interests. Cricket fans can access reports on<br />

games from around the world, as well as profiles of players, scorecards,<br />

both historical and contemporary, and gossip. This news<br />

package might come from a range of locations or all from one aggregating<br />

website (cricinfo.com). A cricket fan who is also a financial<br />

analyst could easily combine a diet of sports news with regular<br />

updates on the state of the market (in any country), corporate<br />

reports and commentary. The news package will come from a<br />

mixture of agencies, brand name newsites (BBC News <strong>Online</strong>, MSNBC)<br />

and special interest newsgroups or bulletin boards.

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