VOLUME ONE (link) - iiNet
VOLUME ONE (link) - iiNet
VOLUME ONE (link) - iiNet
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Cliff Sossen<br />
Class reunion 50 years 1960 to 2010<br />
Hyde Park high school<br />
Hi Guys, Just a short resume about my family and my life, some pictures attached.<br />
I am a proud father of three children all of whom are married with two children, and that makes me<br />
and my wife Evelyn grandparents of six kids, four boys and two girls. We are very fortunate in that<br />
we all living in Sydney Australia, and that happened by default rather than my good planning.<br />
We have two homes, one in Cape Town, Bantry Bay, and the other in Sydney, Rose Bay, and have<br />
been living in Sydney for the past seven years.<br />
I do most of my consulting in South Africa and Australia, and commute between the two countries.<br />
I spend approximately 7 weeks in Australia and three weeks in South Africa.<br />
I was a senior executive of Woolworths South Africa and worked for them for 40 years. I had a fantastic<br />
time with the company and was very involved in setting the foods strategy, and am very proud that the<br />
foods division is now the major contribution to Woolworth’s turnover. I also headed up the store<br />
operations division for some time and was actively involved in redesigning the Woolies stores.<br />
I took early retirement and started my own company called Plus One Solutions. The concept of selling one extra item to every<br />
customer was introduced by me to Woolies and that included introducing the “snake” tilling at the foods pay point. This concept<br />
has been adapted by many other companies and I am now in the process of introducing it to other retailers that I am presently<br />
consulting to.<br />
I have focused on the pharmaceutical industry and do talks about layout and<br />
display as well as merchandisingconcepts. I have listed below some of the<br />
concepts that I do with my company.<br />
Plus one offers the following to:-<br />
Independent Retailers Wholesalers Suppliers Chain Stores<br />
Do you want to reach a new level of relationship with your customer base?<br />
How can you increase sales and make better use of your floor space?<br />
PLUS <strong>ONE</strong> is a concept in Australia and South Africa, developed by Cliff<br />
Sossen. Cliff has a lifetime of international experience in retailing. He now<br />
offers you the opportunity to learn his techniques and tips to improve your<br />
retailing impact through· Training sessions for stores and management on<br />
effective ways to merchandise and increase sales through the front shop<br />
· In-field face to face work with the stores and management to demonstrate<br />
in-store changes that will increase the sales.<br />
Retailing is much more than a good product range; it’s about professionalism,<br />
service, layout and look.<br />
PLUS <strong>ONE</strong> adds value and delivers results by –<br />
Re-igniting the passion for shopkeeping<br />
Aligning all stakeholders to work for common goal of increased sales<br />
Providing you with the know how to “sell one extra item to every customer”.<br />
PLUS <strong>ONE</strong> is the catalyst for you to implement the principles and practices of<br />
successful merchandising.<br />
The whole family<br />
Evelyn & Cliff<br />
PLUS <strong>ONE</strong> is a series of 4 training modules that show your staff and sales reps how<br />
easy it is to –<br />
focus on your customer<br />
lay out your store for improved visibility and customer flow<br />
Increase sales<br />
Identify merchant “heroes”<br />
Create a retail environment of competition, fun & excitement.<br />
Delivering results by adding value to your business & your customer<br />
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