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The Key to Customer Service

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MEASURING CUSTOMER<br />

SATISFACTION<br />

1. Who are my cus<strong>to</strong>mers?<br />

2. What do they want and need?<br />

3. What is our product or service?<br />

4. Is there agreement between the parties as <strong>to</strong> what the product or<br />

service is and the conditions of satisfaction?<br />

5. Does our product or service meet their expectations and/or<br />

standards?<br />

6. How do they and we measure our success?<br />

7. Does our product or service exceed their expectations?<br />

8. Are we efficiently organized <strong>to</strong> produce that product or service? What's<br />

our process? What technologies are we using and need? Is our staff<br />

trained in our process and technology so that the product or service is<br />

produced?<br />

9. Is there an effective communication system in place and operational<br />

between our cus<strong>to</strong>mers and us?<br />

10.1s there an effective tracking system that provides information on our<br />

operations and our cus<strong>to</strong>mers?<br />

11.Do we have a Quality Assurance Program that inspects, corrects and<br />

validates our policies, procedures and people?<br />

12. Are our cus<strong>to</strong>mers happy and acknowledging and promoting our<br />

products and services? Are we well known and well thought of?

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