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70 <strong>The</strong> motion<br />
This is the end:<br />
when to call it quits<br />
We met in Brussels’ Hotel Amigo, Roald joked that this w<strong>as</strong> a<br />
hotel for rock stars not entrepreneurs. We represented much of<br />
the reality of the start up community today, Belgians for sure,<br />
but many internationals, brought here by EU jobs or trailing<br />
spouses and taking the route of entrepreneurship because it<br />
w<strong>as</strong> the best, most exciting (only?) career path available to<br />
us. We discussed the Belgian start up scene and tried to get<br />
to the bottom of a major issue that all entrepreneurs have to<br />
face eventually, when to sell, quit, or shut down your start up.<br />
What came from these discussions is how difficult it is to make<br />
these decisions, but mostly that they get made for you.<br />
A conversation moderated by Simon McDermott Photographer Grégoire Pleynet