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Using Multimedia to Expand the Audience of ... - Richard Repp

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<strong>Using</strong> <strong>Multimedia</strong> 2<br />

This paper provides resource links referring <strong>to</strong> ethnomusicology, anthropology,<br />

ethnography, geography, and <strong>the</strong> multimedia equipment and s<strong>of</strong>tware used <strong>to</strong> record, edit,<br />

and preserve <strong>the</strong> live music <strong>of</strong> <strong>the</strong> Huichol quartet. QuickTime video files are also<br />

available on a Web page and a Digital Versatile Disc (DVD) supplements this paper.<br />

This promotion <strong>of</strong> multimedia intends <strong>to</strong> assist ethnomusicologists and enthusiasts<br />

better understand culture through <strong>the</strong> application <strong>of</strong> wide-ranging technological<br />

developments available. Multicultural awareness is important in <strong>to</strong>day’s world, especially<br />

for smaller, isolated cultures. Preserving records <strong>of</strong> ancient traditions helps <strong>to</strong> fill <strong>the</strong><br />

need <strong>to</strong> develop a deeper understanding <strong>of</strong> world civilizations through experiencing <strong>the</strong>ir<br />

cultures. Older methods <strong>of</strong> capturing and preserving audiovisual materials on magnetic<br />

tape and vinyl were limited due <strong>to</strong> <strong>the</strong>ir lack <strong>of</strong> resiliency. Emerging and developing<br />

digital technologies currently provide <strong>the</strong> most efficient means <strong>of</strong> archiving and<br />

communicating. <strong>Multimedia</strong> is ideal for introducing culture because it allows a real-time<br />

glimpse, using several humans senses, in<strong>to</strong> a wide array <strong>of</strong> cultural activities, such as<br />

music, art, dance, and architecture. The methodology <strong>of</strong> creating a digital record <strong>of</strong> <strong>the</strong><br />

Huichol people weds contemporary technology with a study <strong>of</strong> tradition influenced by<br />

external forces, communicating <strong>the</strong> immediacy <strong>of</strong> this cultural change <strong>to</strong> a global<br />

audience.

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