Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
BOX OFFICE REPORT<br />
Top Five Overseas Territories:<br />
China<br />
Russia<br />
Brazil<br />
United Kingdom<br />
France<br />
14 PACIFIC RIM<br />
Warner Bros.<br />
Budget: $230M<br />
Global: $407.6M<br />
Overseas: $305.8M<br />
Domestic: $101.8M<br />
$40.5M<br />
$22.2M<br />
$21.7M<br />
$21.0M<br />
$17.5M<br />
A disappointment in North America,<br />
Pacific Rim was single-handedly saved<br />
overseas by China. Guillermo del Toro’s<br />
high-concept tentpole grossed $119.9<br />
million in China, over $10 million more than<br />
its North American cume and more than a<br />
quarter of the film’s global total. Asia alone<br />
represented nearly half of the film’s overseas<br />
total. A blockbuster like Pacific Rim<br />
is a perfect example of how the overseas<br />
box office, led by China’s surging market,<br />
can turn a flop into a hit by year’s end.<br />
Though not yet greenlit, director Guillermo<br />
del Toro is writing a sequel.<br />
Top Five Overseas Territories:<br />
China<br />
Russia<br />
South Korea<br />
Mexico<br />
Japan<br />
15 G.I. JOE: RETALIATION<br />
Warner Bros.<br />
Budget: $190M<br />
Global: $372.5M<br />
Overseas: $250M<br />
Domestic: $122.5M<br />
$119.1M<br />
$20.6M<br />
$18.1M<br />
$16.0M<br />
$15.1M<br />
Originally slated for 2012, G.I. Joe:<br />
Retaliation was pushed to 2013 in order<br />
to accommodate reshoots and a 3D<br />
conversion. The decision proved to be<br />
fortuitous outside of North America, as<br />
a spring 2013 release sidestepped the<br />
previous year’s packed summer slate<br />
and led to a $100 million improvement<br />
above its predecessor’s overseas total.<br />
Additional star power from new cast<br />
additions Dwayne “The Rock” Johnson<br />
and Bruce Willis helped the sequel reach<br />
a bigger audience overseas. A third film<br />
is in the works with Jon M. Chu planning<br />
a return to the director’s chair.<br />
Top Five Overseas Territories:<br />
China<br />
Russia<br />
Mexico<br />
South Korea<br />
United Kingdom<br />
$53.8M<br />
$15.0M<br />
$14.1M<br />
$12.9M<br />
$11.4M<br />
16 THE HANGOVER PART III<br />
Warner Bros.<br />
Budget: $155M<br />
Global: $350.5M<br />
Overseas: $238.3M<br />
Domestic: $112.2M<br />
The first Hangover sequel was critically<br />
panned upon release in 2011 despite<br />
drawing enough crowds to amass a<br />
$581.4 million global cume. The sequel’s<br />
poor reception affected business for the<br />
final entry in The Hangover trilogy; The<br />
Hangover Part III fell $230 million short<br />
of its predecessor’s mark. The $350 million<br />
global cume came in large part from<br />
strong support overseas after the film<br />
only made 44 percent of the business<br />
generated by The Hangover Part II in<br />
North America. Despite the setbacks, The<br />
Hangover Part III finished the year as the<br />
number one comedy in the world, even<br />
though it scored a lowly 19 percent at<br />
review aggregator Rotten Tomatoes.<br />
Top Five Overseas Territories:<br />
Germany<br />
United Kingdom<br />
Australia<br />
Russia<br />
Brazil<br />
17 THE GREAT GATSBY<br />
Warner Bros.<br />
Budget: $160M<br />
Global: $348.8M<br />
Overseas: $204M<br />
Domestic: $144.8M<br />
$31.0M<br />
$29.3M<br />
$19.7M<br />
$17.3M<br />
$16.5M<br />
Baz Luhrmann recovered from Australia<br />
with his 3D adaptation of F. Scott Fitzgerald’s<br />
celebrated novel. The Australian<br />
director’s home country showed the<br />
most enthusiasm for the film, leading the<br />
overseas markets with a $25.8 million<br />
tally. (The government of Australia contributed<br />
financially to the making of the<br />
film with tax subsidies.) The story hit a<br />
chord in Russia where, aided by Leonardo<br />
DiCaprio’s star power, The Great<br />
Gatsby earned $17.6 million. The Great<br />
Gatsby illustrates the potential of a wellknown<br />
literary adaptation under the helm<br />
of an established director and the talent<br />
such a project can attract. In an industry<br />
dominated by special effects bonanzas,<br />
Luhrmann’s Gatsby suggests that dramas<br />
can work in 3D and retain their box office<br />
viability.<br />
Top Five Overseas Territories:<br />
Australia<br />
United Kingdom<br />
Russia<br />
Germany<br />
France<br />
$25.8M<br />
$23.9M<br />
$17.6M<br />
$15.7M<br />
$13.5M<br />
18 NOW YOU SEE ME<br />
Lionsgate<br />
Budget: $105M<br />
Global: $348.4M<br />
Overseas: $230.6M<br />
Domestic: $117.7M<br />
One of the biggest box office surprises of<br />
the year began its run by humiliating M.<br />
Night Shyamalan’s After Earth in a head-tohead<br />
face-off in North America. Now You<br />
See Me would continue to thrive around the<br />
world, carving its own niche in a summer<br />
full of higher-profile and better-publicized<br />
releases. The film was one of the biggest<br />
hits of the year in France, where it earned<br />
$25.6 million. China and Russia each contributed<br />
grosses above $20 million to the<br />
film’s $230.6 million overseas tally.<br />
Top Five Overseas Territories:<br />
France<br />
China<br />
Russia<br />
South Korea<br />
United Kingdom<br />
19 THE SMURFS 2<br />
Sony<br />
Budget: $170M<br />
Global: $347.5M<br />
Overseas: $276.5M<br />
Domestic: $71M<br />
$25.6M<br />
$22.9M<br />
$21.2M<br />
$17.0M<br />
$16.7M<br />
The Smurfs posted a $563 million global<br />
outing in 2011, with over $400 million of<br />
that figure coming from overseas sales.<br />
The sequel is therefore best analyzed<br />
when looking at its overseas numbers<br />
rather than the paltry $71 million it grossed<br />
in North America—about half of its predecessor’s<br />
total in the market. The Smurfs 2<br />
couldn’t replicate the success of the original,<br />
however, ending its overseas run with<br />
a $276.5 million total. The film still proved<br />
to be profitable in what ultimately became<br />
a difficult summer for Sony.<br />
Top Five Overseas Territories:<br />
Germany<br />
China<br />
France<br />
United Kingdom<br />
Brazil<br />
20 THE CONJURING<br />
Warner Bros.<br />
Budget: $50M<br />
Global: $316.6M<br />
Overseas: $179.3M<br />
Domestic: $137.3M<br />
$23.1M<br />
$21.8M<br />
$19.7M<br />
$18.8M<br />
$14.5M<br />
14 BoxOffice ® <strong>Pro</strong> The Business of Movies JANUARY <strong>2014</strong>