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Marketing of Consulting Services - The Institute of Chartered ...

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A.J SILICON<br />

Critical Success Factors (CSF)<br />

• Keys to success or critical success factors are the<br />

fundamental issues that you absolutely and positively<br />

have to satisfy if you want to win in the marketplace.<br />

• <strong>The</strong> following are a list <strong>of</strong> critical success factors that<br />

you can identify ahead <strong>of</strong> time:<br />

Adopting new technologies<br />

Hiring human resources<br />

Strategic location<br />

Distribution channels and marketing strategies<br />

Government regulation<br />

Improving services or customer focus<br />

Enhancing operations towards best practice

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