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Figure 11. Structure of Germany’s exports to the BRIC countries<br />

Mach<strong>in</strong>e<br />

30<br />

Automotive<br />

22<br />

Electro-technical<br />

17<br />

Chemical<br />

15<br />

Other<br />

17<br />

0 5 10 15 20 25 30[%]<br />

Source: Ch. Römer, Marktposition der deutschen Wirtschaft <strong>in</strong> den BRIC-Staaten, IW-Köln Trends,<br />

No. 3/2011, p. 9<br />

The structure of German exports to the BRIC countries seems to confirm<br />

this thesis. The major role is played by the traditional branches of<br />

the German export, i.e. the mach<strong>in</strong>e, automotive, electro-technical and<br />

chemical <strong>in</strong>dustries. Each of these <strong>in</strong>dustries (apart from the chemical) accounts<br />

for a higher value of the exported goods than the exports of goods produced<br />

by <strong>in</strong>dustrial sectors other than the ‘big four’. For this type of company,<br />

enter<strong>in</strong>g the emerg<strong>in</strong>g markets became unavoidable, as <strong>in</strong>vestment demand<br />

had stagnated <strong>in</strong> the old EU countries due to the much weaker needs for <strong>in</strong>frastructure<br />

modernisation. Moreover, the dynamic economic growth <strong>in</strong> the BRIC<br />

countries has <strong>in</strong> a way forced these companies to expand onto foreign markets,<br />

and many of them, <strong>in</strong> order to rema<strong>in</strong> global leaders, have had to move to new<br />

markets which are <strong>in</strong>creas<strong>in</strong>gly promis<strong>in</strong>g <strong>in</strong> the global perspective. Pressure<br />

on the part of large corporations was the third element. In Germany there exists<br />

a network of very strong relations between companies promot<strong>in</strong>g longterm<br />

partnerships. This is why the expansion of large German corporations<br />

onto the emerg<strong>in</strong>g markets forced smaller suppliers to follow their customers,<br />

otherwise they would have lost some of their major sources of <strong>in</strong>come.<br />

Figure 12. The share of German products <strong>in</strong> the BRIC countries’ imports<br />

35 [%]<br />

Mach<strong>in</strong>e<br />

Automotive<br />

30<br />

25<br />

30.6<br />

Electro-technical Chemical<br />

22.1<br />

20 18.6<br />

18.7<br />

15<br />

15.7<br />

16.3 16.3<br />

13.1<br />

10.8<br />

10<br />

9.3<br />

6.5<br />

5.3<br />

5.1<br />

5<br />

3.1<br />

5.5<br />

0<br />

Ch<strong>in</strong>a Russia India Brazil<br />

Source: Ch. Römer, Marktposition der deutschen Wirtschaft <strong>in</strong> den BRIC-Staaten, IW-Köln Trends,<br />

No. 3/2011, p. 9<br />

11.3<br />

PRACE <strong>OSW</strong> REPORT <strong>OSW</strong> 09/2012 11/2013<br />

37

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