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Volume 3 Issue 1.indd - Parsons Brinckerhoff

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Freight and Goods Movement: the Changing Environment<br />

By Mike Zachary<br />

The world as we know it is rapidly changing before our eyes.<br />

In terms of cargo, freight and goods movement, this cliché<br />

has never been more appropriate. With the downturn of the<br />

economy and shrinking supply chains, the rationalization of<br />

assets, both landside and vessel deployment, is becoming<br />

commonplace. With an estimated 11 percent of the world’s<br />

container fleet capacity being laid up and containerized<br />

cargo down an estimated 28 percent globally, one would<br />

think that shippers, carriers and ports would seek ways to<br />

reduce costs and shorten delays, not add to them. But they<br />

are not.<br />

The bottom line is that, as infrastructure and goods<br />

movement specialists, we must not only understand the<br />

impact of freight’s carbon footprint but we must be ahead<br />

of the legislative policies in order to assist ports, shippers<br />

and carriers in predicting and preparing for the resultant<br />

changes in costs, service reliability, and infrastructure<br />

capacity and funding requirements. Will these policies<br />

result in additional costs to move freight through the<br />

supply chain? Yes. Will supply chains react to the increased<br />

costs by strategically redeploying their supply chain’s<br />

distribution network? Absolutely!<br />

The movement of freight rests on a three-legged concept<br />

of the “3 P’s”- governmental (not just the U.S. government)<br />

policies affecting global trade; the logistical processes<br />

and procedures used to purchase, move and pay for the<br />

goods being moved; and the physical practices applied<br />

to the actual touching of the cargo as it moves from the<br />

factory at the point of origin through the supply chain to<br />

its final destination. Each of the “P’s” are interrelated with<br />

the two other “P’s” to the extent an effect on one cannot<br />

help but affect the other two. That is what is happening<br />

in today’s world of global trade. The world’s governments,<br />

realizing that the global climate change and greenhouse<br />

gas (GHG) effects must now be considered as part of the<br />

transportation of goods, are creating policies without<br />

regard to the increase in costs to the supply chain. Instead,<br />

they are focused on “greening them up”.<br />

<strong>Parsons</strong> <strong>Brinckerhoff</strong> (PB) has been in goods movement<br />

consulting for many years but, just recently, the company<br />

has put a much stronger emphasis on freight and the<br />

associated transportation aspects of moving freight.<br />

Greg Kelly, National Transportation Director, authorized<br />

the creation of the “Freight 8”, which recently convened<br />

in New York to review PB’s global logistics and modal<br />

aspects of goods movement to determine the current<br />

and future strengths, weaknesses, and capacities of the<br />

world’s strategic supply chain and distribution networks.<br />

One of the key points of emphasis apparent was how<br />

freight’s carbon footprint affects global climate change<br />

and the need to address the issue, which will in turn create<br />

a ripple effect through all aspects of our lives, including as<br />

consumers in the world economy.<br />

One of the biggest policy impacts will occur from a global<br />

policy called “cap and trade”. Presently the U.S. does not<br />

have a cap and trade policy but the rest of the world has<br />

created a policy that has been successfully implemented.<br />

President Obama has made it clear that his administration<br />

will develop a national policy on cap and trade that will<br />

mimic, but not match, the current EU cap and trade policy.<br />

What is “cap and trade”? Kimberly Farley, a senior member<br />

of PB’s Environmental TEC and a leading member of the<br />

Freight 8, does an outstanding job of defining the global<br />

policy with the following (simplified for this effort):<br />

The “cap” is a legal limit on the quantity of GHG allowed to<br />

be emitted each year. The idea is that each year the limit is<br />

lessened, until we have reached our targets. The idea behind<br />

“trading” is that companies will be able to swap permission<br />

to emit GHG amongst themselves, creating a market for<br />

pollution permits. The theory is that if we allow such trading,<br />

we will put a price on pollution that will travel throughout<br />

the economy, motivating corporations and the public to find<br />

ways to trim GHGs. An offset is a GHG emission reduction or<br />

carbon sequestration project that can meet the requirements<br />

of a cap and trade scheme. Companies unable to meet their<br />

permitted allowances could purchase or “trade” allowances<br />

from other companies or other aspects of their production<br />

and distribution networks.<br />

It is the latter point of trading and/or selling credits on the<br />

free market that has the greatest impact on current and<br />

future infrastructure and capacities in the global goods<br />

movement market.<br />

19 Vol. 3 • <strong>Issue</strong> 1 |

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