MEGA-EVENTS IN RIO DE JANEIRO AND THEIR ... - FAU
MEGA-EVENTS IN RIO DE JANEIRO AND THEIR ... - FAU
MEGA-EVENTS IN RIO DE JANEIRO AND THEIR ... - FAU
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C i t i e s , m o d e r n i z a t i o n a n d c o s m o p o l i t a n i s m : s o c i a l , p o l i t i c a l a n d<br />
c u l t u r a l c h a l l e n g e s<br />
the argument of “internationalization”, to be contemporary and modern,<br />
prevails over the local needs.<br />
It consists of Public Private Partnership, which the concessionary company<br />
responsible for the renovation and maintenance of the urban infrastructure,<br />
currently lead by the Urban Development of the Port Area Company – CDURP.<br />
The project based on a statutory framework that shifts the uses of the land and<br />
allowing higher index of land occupation. The additional indexes are obtained<br />
through CEPACS (Certificado de Potencial Adicional de Construção - CEPACs) in<br />
public auctions held at the Stock market.<br />
The surpluses should be invested on the urban renovation of the area. At the<br />
present time, investment in the area receives tax reduction by the<br />
municipality, which means that the investors receive twice, once constructing<br />
as high as they wish (paying for that), improving the area that they are<br />
implementing and paying less taxes.<br />
In general, the project includes piers for cruise ships, extension of the plaza<br />
Mauá and requalification of the urban space through the destruction of the<br />
elevated way and the construction of an underground tunnel (which hides the<br />
problem, but does not solve the traffic. This is with high costs.<br />
Plus cultural projects as museums, including one by the famous Spanish<br />
architect Santiago Calatrava that can be considered an element to instigate in<br />
the imaginary of the people the “global city” image.<br />
It is favorable to give special attention to the port area location that is part of<br />
the origins of the city and is currently sub-used. However, it is very<br />
questionable the way that this transformation has been happening as well as<br />
the ones to be benefited by it.<br />
Close to the port area is the historical center of Rio de Janeiro, home to large<br />
amounts of heritage architecture, with lack of maintenance, a high level of<br />
vacant houses, degraded buildings, and places with low quality of urban<br />
environment. This area asks for strategies to rescue and reinforce the historical<br />
identity of the city, but, unfortunately, it is not included in the mega-events<br />
packet.<br />
THE <strong>MEGA</strong>-<strong>EVENTS</strong> CONDUCT<strong>IN</strong>G PUBLIC POLICIES<br />
It is possible to notice that the mega-events have also been conducting public<br />
polices regarding actions at the informal settlements. Two of the most relevant<br />
programs concerning informal settlements, are first going to happen in the<br />
surrounding areas of the sport facilities until the realization of the Olympic<br />
Games 2016. Then, as the last priority are the other slums in the town,<br />
regardless of how poor the situation is.<br />
The programs are the UPPs [Pacificatory Police Units] and the Morar Carioca<br />
[Living Carioca]. The table below demonstrates the priority criteria that the<br />
municipality has used to choose the locations to receive the interventions: