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ange of school services not normally provided through online instruction. For<br />

example, public schools are required to provide services for students with special<br />

needs, and they support facilities such as gymnasiums and cafeterias. A state’s<br />

average per-pupil funding may be a good starting point for estimating the cost of<br />

traditional schooling, but a more in-depth analysis will also need to consider the<br />

specific costs for parallel services associated with online and brick-and-mortar<br />

schooling.<br />

Documenting Context and Implementation<br />

Specifying essential design components of both an intervention and its alternatives is<br />

particularly important. Fundamental elements of educational implementation include<br />

teachers, materials and students (Cohen and Ball 1999). Lovett, Myers and Thille (2008)<br />

attributed their positive results with online learning in a university statistics class to design<br />

features based on learning science research. Those features include clear organization and<br />

structure of online materials, frequent opportunities for students to practice new knowledge<br />

or skills, immediate and targeted feedback, and effective media use. Other fully online<br />

implementations may realize different learning outcomes if they do not incorporate these<br />

characteristics. Costs may also differ as a result. Similarly, blended learning programs that<br />

use teacher time effectively are likely to produce stronger cost-effectiveness results than<br />

blended learning programs that use the time poorly. Multiple cost-effectiveness ratios would<br />

be needed to capture significant variation in or different models of implementation. Given<br />

that the research base is evolving, policymakers and administrators should carefully consider<br />

the applicability of findings from particular studies to other contexts. For example, study<br />

findings that conclude that an implementation of online learning was effective in a specific<br />

context should not be extrapolated to suggest that all forms of online learning are effective<br />

for everyone. (The appendix lists reference to additional resources that provide quality<br />

guidelines for online learning.)<br />

Measuring Program Outcomes<br />

Any given program is likely to have a range of possible outcomes. Selecting the most salient<br />

outcome or outcomes to measure is a case-by-case decision. Exhibit 1 lists several types of<br />

possible outcomes.<br />

• Learning outcomes are most often measured at the student level, although they may<br />

be aggregated at the classroom, school or district level. Stakeholders might be<br />

particularly interested in scores on standardized tests; some studies also look at<br />

10

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