Boxoffice-July.17.1948
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FROM THE FILES OF<br />
^0 i/ jeard ^^y^^(l<br />
q»HE PATHE trade-mark, the Ail-American<br />
rooster, chosen at Madison Square Garden<br />
as the third most suitable for screen dXity as<br />
a replica of the Pathe animated trade-mark,<br />
has caught the spirit of the times and had his<br />
voice recorded on the RCA Photophone . . .<br />
Eastman is preparing to supply negative film<br />
in 1,000-foot lengths for cameras. Current offerings<br />
are 400 feet long.<br />
Charles Francis Coe, author of "Me, Gangster,"<br />
and other stories that have been filmed,<br />
was in Memphis, en route from Dallas to New<br />
TOP-POP<br />
POPCORN<br />
Mammoth hi-expansion hybrid.<br />
grown from Purdue University<br />
seed, gives you extra popcorn<br />
profits through extra popping volume.<br />
Satisfaction guaranteed or<br />
your money back.<br />
• Strong attractive boxes<br />
• Popcorn Seasoning<br />
• Complete line supplies<br />
• Popcorn machines<br />
CHUNK-E-NUT<br />
PRODUCTS CO., inc.<br />
231 N. Bscond Street, Philadelphia 6. Pa.<br />
34<br />
2908 Smallman Street. Pittsburgh 1, Pa.<br />
1261 E. Sixth Street. Los Angeles 21, Calif.<br />
1230 W. Morebead St., Cboilotte, N. C.<br />
Overnight Service On All Orders<br />
York. He is gathering material for a new<br />
book.<br />
Laura La Plante. blonde Universal star, is to<br />
play the stellar role of Magnolia in "Show<br />
Boat." Miss La Plante is at present busy with<br />
The Last Warning." directed by Paul Leni.<br />
J. W. Flngerlin, formerly of the Paramount<br />
West Coast studios, has assumed the duties<br />
of J. W. Butler as manager of the home office<br />
production department at Paramount eastern<br />
headquarters.<br />
'Blandings' Set for Vets<br />
In 49 U.S. Hospitals<br />
NEW YORK—The Selznick Releasing Organization<br />
has booked "Mr. Blandings Builds<br />
His Dream House" into 49 veterans' hospitals.<br />
These bookings are in line with the promise<br />
made by David O. Selznick dwing the war<br />
to show each of his new productions free to<br />
hospitalized veterans before the films are distributed<br />
for general release.<br />
Set 'Velvet Touch' Shows<br />
NEW YORK—Tradeshowings of "The Velvet<br />
Touch" (RKOi are schediUed for July 19<br />
in all exchange centers except St. Louis<br />
where it will be shown the following day.<br />
SREYNOLDS BLOWERS<br />
Sim now equipped with<br />
ALUMINUM BLADES<br />
Lighter weight.<br />
More air with less H.P.<br />
Priced from $82.50 up.<br />
Never rust.<br />
5,000 to 30,000 cim.<br />
REYNOLDS MANUFACTURING CO.<br />
412 Prospect At*.. N. E.<br />
Grand RapidB. Mich.<br />
FOR SALE<br />
Prints ol old<br />
picture, "HIGH SCHOOL<br />
GIRL." Three classes:<br />
exploitation<br />
brand new, good condition and lair condition.<br />
Priced to sell Interested parties with proper state<br />
lor rights exhibition contact me at once.<br />
BOX A 3026, BOXOFFICE MAGAZINE<br />
825 Van Brunt Blvd. Kansas City 1. MiBSOuii<br />
YOU CAN'T RUN A THEATRE ON GUESSWORK!!!<br />
and only book on<br />
get the latest<br />
HOW TO MANAGE A THEATRE!<br />
A real GUIDE to successful theatre operation<br />
This book endorsed by theatre and film executives<br />
It treats obout many lubiect. includinff buying and boolonc of pictu<br />
nights—how to improve your theatre and your buamess— low to buy<br />
limited linancos— ejcplajns about picture pro|oction and soi<br />
Order<br />
Today<br />
Price only<br />
$5.00<br />
Postage paid<br />
SAM CARVER<br />
15 West Grand A»cnuc Highlond Park 3, Michigan<br />
_ .. ._ build up poor<br />
build theatres with<br />
Order<br />
Today<br />
CLfflRinGHOUSf<br />
(Conttnned from inside back cover)<br />
THEATRE SEATING<br />
about oust ot chalrrlng cushions and hinges. Write<br />
for prices and photographs. Immediate delivery;<br />
advise how many you need. We export chairs<br />
anywhere. Jesse Cole. 2565 McClellan Ave..<br />
Valley 23445. Detroit. Mich.<br />
Nev» and used theatre chairs, carpeting. leatherette.<br />
USalle Recreations. Ltd.. Vancouver. B. C.<br />
American and Heywood upholstered back, spring<br />
cushions. $3 each. All chairs guaranteed. Special<br />
prices will be offered for lots of 600 chairs.<br />
Convenient terms can be offered. Write, wire or<br />
call Jack McGrath. 1046 Broadway, .\lbany. N, \<br />
For Sale: 350 sprhig cushion chairs. 150 veneer<br />
chairs. Priced to sell. Dixie 'Hieatre. Athens. Tex.<br />
SIGNS<br />
Easy Way to Paint Signs. Cse letter patterns.<br />
slopi)) Avoid work and wasted time. No experience<br />
lor needed expert work. Write for free samples.<br />
John Ralin. B-1329 Central Are.. CJilcago<br />
51. 111.<br />
MISCELLANEOUS<br />
Splendid opportunity to acquire franchise In<br />
(stahllsbed State Right Field In southern «x-<br />
center. Possibilities unlimited for film<br />
chaiite<br />
man with sales nbllliy. With sufficient capital,<br />
terms can In' arrnnued Negotiations confidential<br />
Reply Boxotflcc. A-3052.<br />
For theatre slitis, rtrlvc-lns, cluhs, etc., name<br />
and emblem design on puimlar useful "T" slilrls<br />
$11 per doten. State sixes and color Remit<br />
check or spMify C.O.n. Spivrlswear of America.<br />
Itox 5I1I1B. So. Fallshurg. N Y<br />
MOI5K ri..\SSIFIF.n ON INSIDE<br />
BACK COVK.K<br />
BOXOFFICE :: .'uly 17, 1948