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THEATRE OWNERS<br />
OF AMERICA<br />
Imitis the KxJiibitors<br />
of tlu-<br />
World to Its...<br />
15'" ANNUAL CONVENTION<br />
(biggest and most important theatre gathering ever)<br />
and concurrent<br />
MOTION PICTURE AND CONCESSIONS INDUSTRY TRADE SHOW<br />
DISCUSS:<br />
•THE CHALLENGE OF PROGRESS"<br />
More Quality Product<br />
Pay TV<br />
Hollywood Preview Engagement<br />
Merchandising<br />
Modernization<br />
Small Theatres<br />
Concessions<br />
Drive-Ins<br />
MEET:<br />
OUR INDUSTRY'S NEWEST EXECUTIVES<br />
America's New Stars<br />
Star of the Year Winner<br />
and<br />
1,000 Other Leading Exhibitors<br />
ENJOY:<br />
A GALA SOCIAL PROGRAM EVERY EVENING<br />
Florida's Gold Coast<br />
Champagne Twist Party<br />
Glittering President's Banquet<br />
and<br />
An Exciting Program for the Ladies<br />
For Rctarvatlont, Rvgitlrationt, call, writ* or phon*<br />
THEATRE OWNERS OF AMERICA, 1501 Broadway, N*w York 36, N Y. Phonv: lOngacro 3-6738<br />
meric3na HOTEL, BAL HARBOUR, .miamd FLORIDA<br />
TUES. - SAT., NOVEMBER 6-10, 1962
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