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Spring 2012 - University of California Press

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General Interest<br />

Manel Baucells and Rakesh Sarin<br />

Engineering Happiness<br />

A New Approach for Building a Joyful Life<br />

“This book provides practical steps that are easy to follow and<br />

should result in a happier you.”<br />

Ralph L. Keeney, Fuqua School <strong>of</strong> Business, Duke <strong>University</strong><br />

Manel Baucells and Rakesh Sarin have been conducting groundbreaking<br />

research on happiness for more than a decade, and in this<br />

book they distill their provocative findings into a lively, accessible<br />

guide for a wide audience <strong>of</strong> readers. Integrating their own research<br />

with the latest thinking in the behavioral and social sciences—including<br />

management science, psychology, and economics—they <strong>of</strong>fer a<br />

new approach to the puzzle <strong>of</strong> happiness. Woven throughout with<br />

wisdom from the world’s religions and literatures, Engineering<br />

Happiness has something to <strong>of</strong>fer everyone—regardless <strong>of</strong> background,<br />

pr<strong>of</strong>ession, or aspiration—who wants to better understand,<br />

control, and attain a more joyful life.<br />

Manel Baucells is Pr<strong>of</strong>essor <strong>of</strong> Business and<br />

Economics at the Universitat Pompeu Fabra,<br />

Barcelona. Rakesh Sarin is Paine Pr<strong>of</strong>essor<br />

<strong>of</strong> Management at the Anderson School <strong>of</strong><br />

Management at the <strong>University</strong> <strong>of</strong> <strong>California</strong>,<br />

Los Angeles.<br />

• Shows how a few major principles can explain how happiness<br />

works and why it is so elusive<br />

• Demonstrates how the essence <strong>of</strong> attaining happiness is choice<br />

• Explores how to avoid happiness traps<br />

• Tells how to recognize happiness triggers in everyday life<br />

MARCH<br />

245 pages, 5-1/2 x 8-1/4”, 6 line illustrations,<br />

3 tables<br />

Self-Help/Psychology/Social Science<br />

World<br />

cloth 978-0-520-26820-3 $65.00tx/£44.95<br />

paper 978-0-520-26821-0 $25.95/£17.95<br />

8 | <strong>University</strong> <strong>of</strong> <strong>California</strong> <strong>Press</strong>

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