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Friday 17 October 2014 (AM)
Closing Plenary
Innovation Jam Session
facilitated by Stephan Copart, Head Strategy, Transformation, IATA
08:00 – 09:00 Morning Coffee Break
09:00 – 09:25 What is innovation in air travel?
An introduction to the Innovation Jam session. Air travel has brought tremendous innovation in
the past 100 years. Can we expect a similar revolution for the next decades? If so, where will
innovation come from and what will it bring to our industry and its customers?
↗ Nawal Taneja, Professor Emeritus, Ohio State University
09:25 – 09:55 Innovation Award Presentations
The finalists will present their ideas to the audience prior to the vote.
09:55 – 10:15 Innovation Jam Session: a glance at the future of aviation from HP Lab?
↗ Jeff Smith, VP Industry and Applications Services Global Practices , HP Enterprise Services
10:15 – 10:30 Vote from the jury and public and award
The jury panel and event attendees will vote on the best idea – the awards will be announced
and presented to the winner
The Jury members:
↗ Anne T. Coughlan, J.L. & Helen Kellogg Professor of Marketing
↗ Dave Dickson, Global Airline Sector Leader, Ernst & Young
↗ John Magill, Senior Development Advisor, Enterprise Ireland
↗ Brett Snyder, President, Cranky Flier LLC
↗ Nawal Taneja, Professor Emeritus, Ohio State University
10:30 – 11:15 Networking Coffee Break
11:15 – 11:45 StB Think Tank
IATA’s innovation program for the end to end passenger journey. StB celebrates its 10 th
Anniversary at WPS 2014. From e-ticketing to NDC, CUSS to Fast Travel and Smart Security and
many other programs, StB has driven change in the airline industry for 10 years and for the
benefit of all stakeholders. Read the Stb Think Tank White Paper 2014 and hear the latest
innovation ideas identified by the StB Think Tank.
↗ Glenn Morgan, Head of Service Transformation, British Airways and Chairman of StB
↗ Rob Broere, Vice President – IT PSS & Passenger experience, Emirates Airlines and Vice
Chairman of StB
11:45 – 12:30 What will aviation be in 100 years?
Virgin Galactic’s vision on the future of aviation
For thousands of years, flying was just a fantasy. Then in a single century, science fiction became
reality. What can we expect from the next century? Will flying become extraordinary again?
↗ George T. Whitesides, CEO, Virgin Galactic
12:30 – 13:00 Closing Remarks
↗ Aleks Popovich, Senior Vice President, Financial and Distribution Services (FDS), IATA
WPS 2014
P R O G R A M
D I R E C T O R Y