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Thursday 16 October 2014 (PM) Specialized Tracks A Revolution in Distribution So, is this all that difficult? 14:15 – 15:15 PSS, GDS, IT provider…is NDC a challenge? How are airline IT suppliers working toward modernizing airline distribution? What are the blockers and opportunities? Featuring a panel of GDS and PSS providers, as well as “new” entrants or call them “others” if you prefer - Hear from each side and listen to the challenges and opportunities they face in the transformation taking place in this world of indirect distribution. Moderator: ↗ Bryan Wilson, Dir., Industry Architecture, IATA Panelists: ↗ Jim Davidson, CEO, Farelogix ↗ John Dabkowski, Vice President, Airline Commercial, Amadeus ↗ Malachi Faughnan, CTO, Datalex ↗ Timothy J O’Neill-Dunne, Managing Partner, T2Impact Ltd ↗ Steven Ratcliffe, Product Director, Merchandising, Travelport ↗ Raelynn A. Sink, Director, Global Product Management, Navitaire A Revolution in Distribution More changes, how will the value chain cope? 16:00 – 16:25 The ‘Managed Business Traveler’ in 2020 One of the most critical customer segments is corporate traveler. The corporate travel market is where the fight for market share takes place. IATA will share, first hand, the findings of a study, carried out with an external partner, to better understand how this customer segment will evolve in the next decade: what, how and where will the managed business traveler buy? ↗ Julie Tisseaux, Head, Engagement, IATA 16:25 – 16:45 A view of where the world is heading Hear the views of the world leading search provider: how are customer needs and behaviors changing? How do they see the evolution of our industry and the challenges it faces? ↗ John Lyon, Partnerships & Strategy, Google WPS 2014 P R O G R A M D I R E C T O R Y Airport 2025 14:15 – 15:15 Trends in Passenger Empowerment: The passenger is the key area where the airport and airline operation come together. Passengers have access to a large number of information sources that can inform them about their journey, but these often differ. How will your airline and your airport empower the passenger? This session looks at: ↗ The SITA beacon registry, and how it helps communicate to the passenger and airport staff ↗ The IATA Supernode for UIS – how airlines and ground handlers can contact the passenger when baggage goes wrong ↗ Jack Loop, Business Developer, Beacons, SITA Lab 15:15 – 16:00 Networking Coffee Break Airport 2025 16:00 – 16:45 Optimal Airport Design in Operations: Alternatives to the modern airport do exist. How about a drive through airport, where aircraft never stop moving? What if the aircraft hold came into the airport space and passengers loaded their own luggage? This session will present ideas that challenge the airport terminal designs being created today. ↗ André Safir, CEO, Selfcair 16:45 – 17:30 Above the airport – airspace usage in 2025 Efficient airport operations are not determined by just the airport and its services on the ground. There is a real need to plan capacity in the air, and to optimize the flows of aircraft. This means we have to plan the airport and network operations in close collaboration with other airport stakeholders. This session will examine how this works in practice. ↗ Lorne Cass, Director, Surface Operation, FAA CIO & IT Executives Forum 14:15 – 14:45 The Digital Airline: Optimized Operations The Digital Airline is upon us. Digital technology is providing much needed capability to improve the operational performance of the world’s airlines. During this presentation, we will specifically discuss the transition to paperless and optimized operations in Flight Operations, Maintenance Operations and ‘Day of Operations’. ↗ Per A. Norén, Vice President, Digital Aviation Customer Solutions, Boeing Commercial Aviation Services 14:45 – 15:15 The next 100 years…a vision for the future of airline IT The next era in retailing and merchandising for the aviation industry. ↗ Hervé Couturier, Executive Vice President, Research & Development, Amadeus CIO & IT Executives Forum 16:00 – 16:30 Crossing the Digital Divide "Let's face it, for many of today's CIOs, when it comes to budgets, "FLAT" is the new "UP". However, CMOs, CDOs and other digital stakeholders are spending ever increasing amounts on technology. How can the traditional CIO role remain relevant and preserve a powerful voice in all things tech? Is the CIO destined to move further behind the scenes, committed to a life of integrations and support? Or can a modern CIO move to the forefront and take center stage as the enterprise prime mover in a new digital age. PwC will share strategies for the CIO to move beyond technical relevance towards digital leadership." ↗ Rob Cain, Principal, IT Strategy and Enterprise Architecture, PwC 16:30 – 17:00 CIO versus Chief Marketing Officer, and the Chief Digital Officer? (Panel Discussion) Moderator: ↗ Glenn Morgan, Head of Service Transformation and Chairman of StB, British Airways
Thursday 16 October 2014 (PM) Specialized Tracks A Revolution in Distribution Airport 2025 CIO & IT Executives Forum 16:45 – 18:00 The distribution chain begins to work together to serve the consumer Communication and cooperation are replacing conflicts in the distribution chain which were initially triggered by disruptions like airline unbundling, NDC, new technology, social media and changing consumer expectations. Where is the travel distribution industry collaborating to meet customer demand, and where are the remaining obstacles and conflict? Moderator: ↗ Gary Doernhoefer, Consultant, former IATA General Counsel Panelists: ↗ Fergal Kelly, VP, Travel Merchandising and Distribution Solutions, Travelport ↗ Tim Knowling, SVP, Global Business Development, Kayak ↗ John Thomas, Head of Global Aviation, L.E.K. Consulting ↗ Keith Wallis, Distribution Strategy Manager, Air Canada ↗ Jayson Westbury, CEO, Australian Federation of Travel Agents WPS Gala Dinner Thursday, October 16 th , 2014 | 19:30 – 21:30 U.S.S. Midway 17:30 – 18:00 Wrap up and key takeaways A panel of speakers from throughout the day will discuss the key points raised and give their views on how airports will be different in 2025 17:00 – 17:30 SITA-Lab Incubation Hear from Jim Peters, CTO of SITA on the latest innovation trend from the SITA-Lab ↗ Jim Peters, Chief Technology Officer (CTO) SITA 17:30 – 18:00 CIO Forum Close Mapping out the future vision of the CIO Forum and the role and purpose it can play in the aviation industry ↗ Pascal Buchner, CIO, IATA Gala Reception Sponsor: Gala Dinner Sponsor: On October 16th, the U.S.S. Midway aircraft carrier will host the WPS Gala Dinner. This iconic breathtaking venue in the San Diego harbor is the perfect setting to enjoy a sunset and fabulous meal surrounded by US aircraft's and naval memorabilia. The U.S.S. Midway opened in 2004 as a naval aviation museum. The reception, sponsored by Farelogix, will take place in the hangar bays of the ship while the dinner, sponsored by HP, will take place on the impressive flight deck of the U.S.S. Midway. Some fantastic entertainment will be in store for the delegates including a patriotic opening and Eric Sage’s Ultimate Rock Show. The Ultimate Rock Show puts on an amazing concert and will have you dancing and singing. They feature songs from all of the great rock bands from all eras in music. Surely it will be a night to remember.
Page 1 and 2: World Passenger Symposium (WPS) 201
Page 3 and 4: Wednesday 15 October 2014 (AM) Open
Page 5 and 6: Wednesday 15 October 2014 (PM) Spec
Page 7: Thursday 16 October 2014 (AM) Speci
Page 11: A Special Thank You to our Sponsors

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