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Thursday 16 October 2014 (AM)<br />

Specialized Tracks<br />

A Revolution in Distribution<br />

And what about the<br />

‘intermediaries’?<br />

11:15 – 12:00<br />

The value of intermediaries: Distribution<br />

costs and LCC sales via travel agents/GDSs<br />

How do intermediaries bring value to the<br />

customer?<br />

How could airlines target and control their<br />

increasing acquisition costs? What are the<br />

challenges and opportunities for selling<br />

ancillaries with intermediaries? Who are the<br />

new entrants and innovators in the market?<br />

Moderator:<br />

↗ Marc Rosenberg, Owner, Marsalyn<br />

Creative<br />

Panelists:<br />

↗ Andrew Phillips, Senior Technical<br />

Manager, Skyscanner<br />

↗ Julie Kyse, VP Transport Americas,<br />

Expedia<br />

↗ John Lyon, Partnerships & Strategy,<br />

Google<br />

↗ Marc Nasr, Managing Director,<br />

eCommerce, United Airlines<br />

12:00 – 13:00<br />

How to serve the corporate customer?<br />

What are the needs of the corporate<br />

customer and who can serve them better?<br />

Who is the key partner for tomorrow? Will it<br />

still be the TMC? Is Open Booking really<br />

going to change the landscape?<br />

Moderator:<br />

↗ Mike Premo, President & CEO, ARC<br />

Panelists:<br />

↗ Cory Garner, Managing Director,<br />

Distribution and Data<br />

Commercialization, American Airlines<br />

↗ Sarah Makings, Global Travel Category<br />

Manager, KPMG International<br />

↗ Ken McLeod, Corporate Director,<br />

Advantage Travel Centres Ltd.<br />

↗ Paul Ruden, SVP, Legal & Industry Affairs,<br />

American Society of Travel Agents<br />

↗ Mike Koetting, Executive Vice President,<br />

Concur<br />

WPS 2014<br />

P R O G R A M<br />

D I R E C T O R Y<br />

Airport 2025<br />

Track sponsored by:<br />

Airports in 2025 - How can we<br />

create a better experience while<br />

simultaneously assuring security and border control?<br />

Self-service, automation and now a focus on process<br />

elimination - what’s next? Learn how airport design<br />

anticipates infrastructure changes in new airport<br />

development but also in refurbishing existing airports.<br />

11:15 – 11:45<br />

Airport 2025: What are the challenges ahead?<br />

Extravagant shopping, dining experiences, & huge<br />

open spaces - for the safe & efficient movements of<br />

people and goods. Where did it go wrong?<br />

↗ Blair Nadeau, Airport Operations and Planning<br />

Leader, Boeing<br />

11:45 – 12:15<br />

Meet the Architects<br />

What is the most efficient airport design for airline<br />

operations? Single travel, toast-racks, circular<br />

satellites? How should ground handler facilities be<br />

located ? How can turnaround speeds be improved? Is<br />

there a conflict between space, shops and passengers?<br />

Moderator:<br />

↗ Andrew Price, Head, Airport Ops., IATA<br />

Panelists:<br />

↗ Tom Darmody, Director of Transportation, HOK<br />

(invited)<br />

↗ Daniel J. Agostino, A.D Ops., Miami Airport<br />

(invited)<br />

↗ Antoinette Nassopoulos Erickson, Partner,<br />

Foster+Partners<br />

12:15 – 13:00<br />

What is operational design?<br />

Airports are being planned today, but will they be<br />

efficient? How do you retroactively improve efficiency<br />

in today’s operations? This session brings together the<br />

IATA experts in airport design and operation to present<br />

ways in which operations can be improved, often at<br />

minimal cost.<br />

↗ Colin Spear, A.D., Airport Dev., IATA<br />

↗ David Stewart, Head, Airport Dev., IATA<br />

↗ Allan Young, A.D., Airport Dev., IATA<br />

↗ Andrew Price, Head, Airport Ops., IATA<br />

13:00 – 14:15 Networking Lunch<br />

CIO & IT Executives Forum<br />

11:15 – 11:45<br />

Fostering a Culture of Innovation with Cloud<br />

Cloud computing can help airlines experiment<br />

more, move faster, and better align IT and<br />

business groups. But, cloud is changing more<br />

than just technology. It’s shifting how teams<br />

collaborate and deliver new innovations<br />

throughout business. In this session we’ll<br />

discuss how companies are using cloud<br />

computing to reimagine the traditional roles of<br />

people, process, and technology<br />

↗ Enterprise CIO Advisor, Amazon<br />

11:45 – 12:15<br />

Is Common Use Infrastructure needed in the<br />

future and what role does cloud play?<br />

Is there a better way to provide the common<br />

use infrastructure which currently is a $1Bn<br />

dollar item? We look at this infrastructure need<br />

in the light of new technology: up to 50% of<br />

customers check in via mobile, kiosks manage<br />

20% of global check ins, and now we have cloud<br />

technology which is both reliable and cost<br />

effective. We look at this problem from three<br />

angles, the standard setter, the airline and the<br />

airport. What is the future?<br />

↗ Paul Behan, Director, Passenger – Airport,<br />

Passenger, Cargo and Security, IATA<br />

12:15 – 13:00<br />

Leveraging Big Data in Aviation: Panel<br />

Discussion<br />

Within an airline, we have unique data and<br />

analytical challenges:<br />

- Inherent complexity, and unavoidable<br />

subjectivity (revenue and cost allocations), of<br />

making fact-based decisions in a network-based<br />

business<br />

- “Megatrend” of rising IT spending on front<br />

office and customer engagement<br />

- Greater focus on revenue side of business<br />

By looking at real life case studies, we aim to<br />

address two key questions in regard to big data<br />

- What are highest-value improvements in<br />

airline business analytics?<br />

- How to get IT and business users to speak the<br />

same language?<br />

↗ David Hoppin, CEO, DiiO

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