CzeCh airlines - České aerolinie

Subsidiary companies
annual report 2010 | 36
HOLIDAYS Czech Airlines
A Word from the Chairman of the Board of Directors
Last year HOLIDAYS Czech Airlines, a subsidiary of Czech Airlines, underwent key
changes in its functioning. The Company in its current form came into existence on 1
June 2010, when the independent commercial unit Czech Airlines Charters was hived
off to the subsidiary Company HOLIDAYS Czech Airlines – a travel agency active on
the Czech market since 1995. HOLIDAYS Czech Airlines obtained the key licence, an Air
Operator’s Certificate (AOC), from the Civil Aviation Authority of the Czech Republic
on 8 October 2010. The Company thus became a fully-fledged airline, operating on the
charter market under the code HCC.
2010 was a year of rebirth for HOLIDAYS Czech Airlines, a year of searching for its
“place under the sun”. At the end of April, all the necessary project activities needed
to fulfil the ambitious goals began. Within five months, a completely new independent
airline carrier had to be set up and made as effective as possible in all regards. It
was necessary to prepare a business model for the new Company; acquire a sufficient
number of suitable aircraft; satisfy all the flight, ground and technical requirements and
to conclude all the necessary business and servicing agreements, prepare all the necessary
documentation and secure the necessary flight personnel. We met the set deadline
almost to the day. A few weeks later we scored our first personnel big success when an
exclusive three-year contract was signed with one of the foremost Czech travel agencies
– CK Blue Style.
I should not forget the activities of the original travel agency, which is a fully-fledged part
of the Company. The travel agency will continue to focus on traditional products as well
as on some special products that are not offered by other airlines.
Good aircraft, excellent personnel in all positions, motivation and a craving to reach the
set targets and to show that HOLIDAYS Czech Airlines is a trustworthy and dependable
Company on the highly competitive charter market, that it represents the right choice
for travel agencies and that it is a popular and safe airline for customers – these are our
goals for the coming months and years.
Profile of the Company – main activities
HOLIDAYS Czech Airlines provides non-scheduled (charter) flights to attractive
tourist destinations for travel agencies and contractual partners. The destinations the
Company flies to reflect the demands of its customers. All year round, HOLIDAYS
Czech Airlines carries hundreds of thousands of passengers seeking relaxation and
entertainment, sports teams, music groups, pilgrims, and many other special and
esteemed clients.
Among the main partners of HOLIDAYS Czech Airlines are prominent Czech travel
agencies, such as Blue Style, and also foreign agencies. The airline also operates,
among other things, flights for the clients of health insurance companies in the context
of convalescent stays and special stays for children with health problems. Travel
agency activities are another integral part of the Company’s business.
Transport output
The organizational changes and hiving off of services of charter transport within the
holding structure had an impact on the total capacity of charters offered, which was
also reflected in the Company’s output. However, other factors also influenced the
market for non-scheduled and scheduled air carriage. One of these was the slowly
receding economic crisis. There were also other, often unforseen events that significantly
reduced the number of customers travelling abroad for their holidays. Two
examples were the eruption of the Icelandic volcano in mid-April and frequent strikes
in holiday destinations. As a result, 2,322 charter flights were carried out in 2010.
Travel agency
HOLIDAYS Czech Airlines also offers standard travel agency services with a longterm
focus on specific products like Euro-weekends, cruises and spa or convalescent
stays. HOLIDAYS Czech Airlines travel agency is a member of IATA and the
Association of Travel Agencies of the Czech Republic.
Jan Čejka
Chairman of the Board of Directors and Executive Director for Operations and
Economics of HOLIDAYS Czech Airlines, a.s.