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home,” she reveals. “When I list a house I want it to
show to its fullest potential.” This includes exterior and
interior spaces, as well as the marketing pieces that will
be taken home after a preview. “When I represent a home,
we focus on the best or most interesting elements that
the property offers,” she explains. “Through lighting,
color and staging, we highlight those features to give
the home a beautiful and comfortable feel, maximizing
its appeal to a greater number of prospective buyers.”
Ede’s personal touch makes the difference. Noting that
she is ranked as one of the top 5 agents within Northeast
Orange County, she states that she has closed over $260
million in sales throughout the course of her real estate
career. Her success has come, she says, thanks to her
concerted efforts as well as the support and dedication
of her professional team. Transaction Coordinator Pam
Fisher maintains a steady flow of business and keeps
the team current throughout each transaction. Gail
Orsborn and Josephine Ryan are buyers’ agents who
focus on assisting clients find the right properties and
communities for their individual needs, and Ede’s son
Steven Costa brings a level of technical savvy to the
group’s marketing campaigns and internal systems.
Steven also helps work with Ede on the listing side so
that they are able to accomplish all needs and concerns
of the Sellers, from the time we take a listing, to the close
of escrow. An extended network of industry specialists
enhances the team’s efforts. Ede notes that her group
is connected to individuals in title and lending, who
keep them in the loop on upcoming REO and short sale
opportunities. “This isn’t a solo effort,” she explains.
“Through the combined resources of my team and our
colleagues, we are able to significantly increase the level
of knowledge and service that we provide to our clients.”
Though she’s built a business fortified by the strengths
of others, Ede is highly skilled at handling every element
of the real estate process. “This is a challenging
industry,” she acknowledges. “Multi tasking is essential,
and a comprehensive knowledge is necessary in order to
best represent clients’ needs.”
ExecutiveAgent Magazine