Troop Cookie Coordinator Guide 2013 - Girl Scouts of Central Illinois

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Planning Your Sale Cookie Training for Girls and Parents When parents attend cookie training, the cookie experience is more enjoyable for everyone! This is a great way to motivate parents and their Girl Scouts to participate in the Girl Scout Cookie Program. I. Welcome and Introductions • Give out names, addresses, phone numbers, and hours of availability for yourself, Troop Leader (if applicable), and the Service Area Coordinator. II. Cookie Highlights • Introduce the 2013 theme: “What Can a Girl Do?” • Cookie Supplier – ABC Bakers, selling price - $4.00 per package. • Discuss the new Direct Sale format and the dates of the sale. • Introduce shop recognitions, earned recognitions and cookie dough (girls earn $.23 per box) – explain that all recognitions will be held until girl balances are paid in full. Remind girls that there is a 50 box minimum to qualify for Cookie Dough. • Explain that girls will earn Cookie Dough and earned recognitions from the initial order period AND also for cookies sold during booth sales. • The Five Skills of the Cookie Program – goal setting, decision making, money management, people skills, and business ethics. It also provides needed funds for troops and council. • Explain the $.50 troop profit your troop will receive for each package sold. • Discuss the Operation Cookie Share Program and that the troop will earn $1 troop profit for each box of Operation Cookie Share cookies ordered. Remind everyone to ask each customer it they would like to share a box of cookies with our military heroes. III. Program Activities • Visit www.abcsmartcookies.com for grade-level appropriate games and ideas. Discuss the Virtual Cookie Sale Program and online marketing tools. Demonstrate (if possible) how to set goals online and how to send e-cards. • Goal Setting > Review the goals already set through girl/leader planning. > Explain how each girl can do her part to reach the goal. > Use a goal chart and update it at each meeting. • Discuss safety tips, including internet marketing. Announce that the council goal is 150 packages per girl. IV. Marketing and Sales Techniques • Discuss sales tips, do role playing, and practice sales techniques. • Explain cookie booths and stress cookie booth etiquette. V. Girl Materials • Show a copy of the cookie card and brainstorm ways they can use the cookie card since they will not be taking orders ahead of time. Make sure to tell them that the cookie cards will be distributed with the cookies. • Have parents sign parent permission forms. > Discuss important dates – including the date(s) you want them to turn in cookie money. You will want them to turn money in periodically in order to ensure you have funds in the troop account to cover the automatic debits. Remind them to choose the recognitions on the back. • Ask for volunteers to help with the program. Possible ideas would be helping with initial order pick-up, cookie storage, help with cookie booths or visiting a cookie cupboard. VI. Introduce the Cookies • Mango Crèmes VIII. Closing • End the meeting by thanking the parents/guardians for attending. 8
Here are some tips to help girls during the program: Selling Tips 1. Identify yourself, your troop, and the reason you are trying to raise money. Explain your troop goals, where you are going, what service project you are planning, etc. 2. Be proud. Wear your Girl Scout uniform or pin. 3. Use last year’s order card to ask repeat customers. 4. Be cheerful and courteous. Thank people whether they buy or not. 5. Collect money as you give the cookies to your customer. 6. Don’t forget to record Operation Cookie Share packages on your order card. Take an Operation Cookie Share container along for donations that are under $4. 7. Do not give cookies to customers without receiving payment. 8. Girls should practice selling to their families first. Getting those first cookie sales builds their self-esteem and helps them feel more comfortable when selling to other people. 9. Make sure that girls know the products. 10. Remind girls to tell customers that Girl Scout cookies are not available in stores and that the cookies freeze well and make excellent gifts! 9
Page 1 and 2: Troop cookie Coordinator Guide
Page 3 and 4: Dear Troop Cookie Coordinator, The
Page 5 and 6: What’s New? Direct Cookie Sale! G
Page 7: What is a Direct Sale and Why the C
Page 11 and 12: January 15 Virtual Cookie Program G
Page 13 and 14: Estimating Your Initial Order Exper
Page 15 and 16: January 25-31, 2013 Service Area De
Page 17 and 18: Cookie Dough and Recognitions The G
Page 19 and 20: January 11-March 10, 2013 - Recogni
Page 21 and 22: Cookie Cupboards Cookie Cupboards w
Page 23 and 24: Tips for a Successful Cookie Booth:
Page 25 and 26: Planned Orders Planned orders allow
Page 27 and 28: Reports The following are reports t
Page 29 and 30: as a result of a missing Outstandin
Page 31 and 32: Nationwide, councils who switched t

Troop Cookie Coordinator Guide 2013 - Girl Scouts of Central Illinois

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