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—<br />
—<br />
i<br />
)<br />
'Eyes of Laura Mars'<br />
correction<br />
nSnl^C Icf in TlOnVOt*<br />
A^" article in the Monday (21) issue<br />
liailUa ISi 111 UCllYCi<br />
of BOXOFFICE contained a reference<br />
DENVER— •Eyes of Laura Mars," psy- »« "»he late Bert Pollard."<br />
chic thriller from Columbia, enjoyed a Mr. Pollard is still "alive and kickstrong<br />
debut here, rising to 350 on the '"g-" reports his stepdaughter Peggj<br />
barometer. It was not enough, however, to Lee Pollard.<br />
unseat "Revenge of the Pink Panther." We sincerely apologize to the Polwhich<br />
rode high in its second week with 'ard family and their friends for the<br />
450. Other new films were "The Driver." ^"or.<br />
from 20th Century-Fox. and "Warlords of -<br />
Atlantis." another Columbia release, gm^ I T\<br />
'<br />
••Heaven Can Wait" still held strong with<br />
bUpermail Preilliere<br />
260 in Its eighth week. Tne low spots were 1<br />
"^""<br />
r^.;'Si-^;!;\m."" ""<br />
To Benefit the ADA<br />
„ c 'j^^^'^r '/ '^?' „ ^, ,<br />
BURBANK—A sala invitational pr^<br />
Century 21 Sgt. Pepper's<br />
Bond (Univ), 5th wk 130<br />
.<br />
micre<br />
r<br />
of<br />
,,,<br />
Warner<br />
t.<br />
Bros.<br />
.r.<br />
Superman<br />
,,<br />
will<br />
"""^ ^^ ^eld at the Chinese Theatre in Holh-<br />
'^slory '(CoiK 3rd''w'k°'''^'^''V^"'''^''<br />
Continemal—Revenge ol the Pink Panther<br />
.160<br />
WOOd December 14 at 7:30 p.m. for thc<br />
UA Film Helps Build<br />
'Mountain of Pennies'<br />
DENVER—John Dobson.<br />
Rocky Mountain<br />
division manager for United Artists,<br />
thinks he has hit on successful idea for<br />
a<br />
Coopel—Eyes "of Laura Mars (CoijV 1st wk.::::::::350 benefit of the American Diabetes Ass'n s<br />
Esquire—Cat and Mouse (SRL 4th wk 120 Southern California affiliate, it was an-<br />
2 Heaven Can Wait<br />
(Para), 8th wk 260 nounccd<br />
t<br />
bv Mrs. Leonard Shapiro, chair-<br />
University Hills 1, j , ».<br />
•<br />
o,<br />
"rir'wk"'"' ^-^°""'"' """'^ '^ PO woman of the event.<br />
''" A supper party in the grand ballroom<br />
^ Sll^S^^r^rior^poons Animal House<br />
(Univ), 3:d -.vk .200 of the Beverly Wilshire Hotel will be held<br />
_<br />
'^<br />
JS^sZHJ^uSd'^ni^c^id FeeriBV,:<br />
immediately following the premiere.<br />
6<br />
^" '^''S- Shapiro also announced that proist<br />
7 ^thla^es—Warlords ol Atlantis (C:i),<br />
wk 175 ceeds from the affair will go to the research<br />
8 1st wk theatres The Driver (20th-Fox), 110 j<br />
.<br />
theatres—Hooper (WB), 4th 225 wk in programs<br />
i.<br />
hospitals<br />
i<br />
and 9 universities<br />
throughout Southern California. Mrs. Shapiro<br />
is being assisted by Mrs. Shirley Fire-<br />
AlbumS,<br />
'''^'n-<br />
Books, Cconera ADA's past chairwoman and adviser.<br />
Prizes at 'Eyes' Sneak<br />
^'^^' ^,<br />
^^^ '^'"'^'''<br />
* Firestem. Frank '"T'n^^ Wells. Gordon Stulberg. f^u^"''<br />
TUCSON— A highly successful invitap^^,<br />
R^dnick. Bruce Ramer. Herbert Pearltional<br />
preview of "Eyes of Laura Mars" ^on. William Louchheim jr.. Clare Avnet.<br />
was promoted by Plitfs Catalina Theatres"<br />
Romelle Dunas. Chester Firestein. Fred<br />
manager Danny Rosenow Tuesday (1) at<br />
Carr and Ma.x Medvin.<br />
^'<br />
'<br />
Tickets for the lavish '•Superman" pre-<br />
Columbia Pictures sponsored the gala, ^igre are to be priced at $100 with prepresented<br />
by the Catalina and KTKT Ra-<br />
^jgre and supper partv tickets selling for<br />
jp5<br />
dio. The latter distributed 400 free passes<br />
through a listener call-in competition. Each<br />
^Superman." which stars Marlon Brando,<br />
winner was awarded two tickets, a sound-<br />
^^^^ Hackman. Valerie Perrine and Christrack<br />
album, T-shirts and a copy of the<br />
,^p^^,_. ^^^^ .^ ,^^ ,.^1^ ^^,^ .^ ^^ ^l^^_<br />
ander Salkind presentation of a Richard<br />
The Catalina contributed 200 invitational Donner film for Warner Bros, release. Ilya<br />
seats to the Tucson press, radio and TV.<br />
A third block of 200 free seats was profji^^<br />
produced<br />
Salkind is the executive<br />
bv Pierre<br />
producer<br />
Spengler<br />
of<br />
and<br />
the<br />
divided<br />
by record and book stores. rected by Richard Donner from the story<br />
A grand award, given through a drawing by Mario Puzo and the screenplay by Puzo,<br />
onstage, was a $600 Nikon FM camera David Newman. Leslie Newman and Robdonated<br />
by Columbia. A University of Ari- ert Benton.<br />
zona student. Stacy Augistine. was the lucky<br />
winner. Picking the winning entry from a<br />
KTKT box was Catalina's assistant manager<br />
Lynne Camp, aided by disc jockey<br />
Kirk Russel.<br />
Ed Alexander, energetic and popular<br />
KTKT program director, served as emcee,<br />
wowing the audience, which nearly filled<br />
the 800-seat auditorium.<br />
Rosenow has been Catalina's manager foi<br />
15 months. He was manager of Plitt's Cine<br />
El Dorado, then helmed the circuit's Miracle<br />
Drive-In for a while before taking a<br />
leave to gain an associate degree in management<br />
at Pima Community College. "I'm<br />
home now," beams thc affable Rosenow.<br />
"I love the Catalina." Bill Colendine is a<br />
manager-trainee.<br />
Coordinating a charity promotion for<br />
L'A's "Revenge of the Pink Panther"<br />
are KLAK Radio's general manager<br />
Bob Prangley. left, Re-Max realtor<br />
Russ Mann (in Pink Panther costume)<br />
and John Dobson, UA division manager,<br />
who is standing behind Bo-Golden<br />
Honey, a horse auctioned to raise<br />
money for Children's Hospital.<br />
the promotion of his company's pictures.<br />
"The trick." he says, "is to think of your<br />
favorite charity, tie it in with a good film<br />
and the results will be many-fold." Recently<br />
one of his projects, a golf tournament<br />
for which entrants were required to "bring<br />
loads of wheat to be sold for charity." netted<br />
over $35,000. To top this. Dobson conceived<br />
a tie-in with UA"s "Revenge of the<br />
Pink Panther." The theme was "The Pink<br />
Panther wants your pennies—Let's build a<br />
mountain of pennies for Children's Hospital!"<br />
Resultant<br />
media exposure was "unbelievable,"<br />
said Dobson. Monetary results are<br />
still to come in. but Dobson expects donations<br />
will exceed $75,000.<br />
To accomplish his dream. Dobson approached<br />
Re-Max. a group of 480 realtors<br />
in the Rocky Mountain region. The first<br />
meeting, attended by 150 Re-Max salesman,<br />
generated so much enthusiasm that<br />
$7,000 was earned before the campaign<br />
had actually started. One item that got<br />
(Continued on page W-1