Banking Services - DenizBank

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Section I Introduction Information Technology Services The inter-Next Integrated Banking Platform was included in the Microsoft Core Banking Partner Guide in 2009. Intertech inter-Next New Generation Banking Platform The inter-Next Integrated Banking Platform, developed by Intertech and used by DenizBank and her subsidiaries since 2007, is the first banking platform developed with the CPM (Customer Process Management) approach. inter-Next which contains the support system and business intelligence solutions that provide inputs into operational CRM (Customer Relations Management), distinguishes itself from other banking applications because it was built on the principles of customer focus, fast and high-quality provision of services for the marketplace and high operational efficiency. Thanks to the inter-Next Integrated Banking Platform, DFSG can offer custom-tailored, high-tech products and services through all channels with the same quality and differentiated itself within the sector in this aspect as well. Comprising advanced components such as inter-Pusula, inter-Face and inter-Rota, the inter-Next Integrated Banking Platform was recognized in 2007 by Microsoft Turkey with the Most Successful Project of the Year award and was included in the Microsoft Core Banking Partner Guide in 2009. In 2009, Intertech completed nearly 1,500 projects, including 18 strategic projects, and resolved 166,559 calls. These projects increased automation within the Group, reduced transaction costs and reduced labor cost equivalent to 832 people overall. Thanks to this increased level of operational efficiency, branches were transformed from operation centers into sales centers. The following products were developed and/or placed in service in 2009: inter-AML inter-AML, a scenario-based and risk-based solution developed to prevent money laundering, allows the Bank to define its own rules thanks to its parametric infrastructure. inter-AML was successfully put in service by DenizBank and DenizBank AG in 2009. inter-ATM Developed with completely new technologies as a web-based application, the inter-ATM platform provides the ATM faceplates and ATM management application of the inter-Next Integrated Banking Platform at the alternative distribution channels. Thanks to the full integration of inter-ATM to the inter-Next Banking Platform, any banking transaction can be migrated to the ATM platform easily and rapidly. Thanks to full integration with the campaign management infrastructure, centrally designed campaigns can be immediately implemented on the ATM platform. Following the completion of necessary certification, all DenizBank ATMs will be included in this platform. inter-Fraud inter-Fraud is an application developed to detect and prevent internal or external fraud that might arise in banking transactions. A scenario-based, fully parametric product with a flexible rule infrastructure, inter-Fraud adapts quickly to evolving business requirements. inter-Leasing inter-Leasing is an application developed on the inter-Next Platform in response to DenizLeasing’s objectives and requirements. It accomplished DenizLeasing’s integration into DFSG thanks to its business process automation, document management system integration, CRM infrastructure and flexible reporting functions. Consequently, it allows customers to be monitored easily and quickly and followed on a consolidated basis within the Group with a single customer ID. Thus, customer service quality was enhanced. 38 «« CONTENTS
DenizBank Financial Services Group Annual Report 2009 Cultural Services DenizKültür represents the Group’s corporate and social mission with its activities supporting education, culture, arts and sports. DenizKültür DenizBank Culture Arts&Publication Inc. (DenizKültür) was established in 2004 to organize and support cultural and related activities, particularly scholarly research, arts and literature. DenizKültür represents the Group’s corporate and social mission with its activities supporting education, culture, arts and sports. DenizKültür’s activities include: • Publishing books in the fields of science, arts and literature, • Producing audio and visual cultural materials, • Performing arts activities, • Organizing collections and exhibitions of plastic arts and handcrafts, • Organizing campaigns in line with its social mission and • Pursuing other cultural activities that will emerge from new ideas. 2009 Art Year Productions and Publications Book, CD and DVD Publications “Sesli Edebiyat Dizisi/Öyküler ‘SES’leniyor” (Audio Literature Series/Stories Speak Out) The master set was created for the second volume of the “Sesli Edebiyat Dizisi” (Audio Literature Series) project, the first volume of which was released in 2007. While the first set featured authors who lived between 1848 and 1952, the second set presents 100 short stories written by authors born after 1952 and are read by prominent theatrical actors and actresses, in a 22-CDs set. In 2009, 5,000 copies of this series, whose master set was completed, were reproduced and were distributed for purchase. Diary of Turkey The 13-part documentary series “Diary of Turkey,” produced by Nebil Özgentürk in 2008, was reproduced as a set consisting of one book and eight DVDs in an edition of 5,000 copies and was offered for sale in 2009. DenizBank’s visual archive that consists of professional video recordings and photographs was compiled by DenizKültür. The cataloguing effort for this project, which began in 2009, is still ongoing. All works produced by DenizKültür were offered at bookstores throughout Turkey as well as at historic and tourist destinations in Istanbul. As is always the case, the Company will publish at least two books in 2010. In addition, new internal projects and external projects needing support will be taken into consideration and implemented during the year. «« CONTENTS 39
Page 2 and 3: Contents Section I Introduction 1.
Page 4 and 5: Section I Introduction Ordinary Gen
Page 6 and 7: Section I Introduction Compliance O
Page 8 and 9: Section I Introduction 2009 at a Gl
Page 10 and 11: Section I Introduction 2009 at a Gl
Page 12 and 13: Section I Introduction DenizBank in
Page 14 and 15: Section I Introduction Message from
Page 22 and 23: Section I Introduction IN HER 12 TH
Page 24 and 25: Section I Introduction Banking Serv
Page 36 and 37: Section I Introduction Investment B
Page 38 and 39: Section I Introduction Leasing and
Page 42 and 43: Section II Management and Corporate
Page 66 and 67: Section III Financial Information a
Page 75: Consolidated Financial Statements a
Page 78 and 79: The consolidated financial report p
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Section IV Independent Audit Report
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Directory HEAD OFFICE Büyükdere C
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Adresler Lara Özgürlük Bulvarı
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Adresler Dağkapı İnönü Cad. No
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Adresler Beşiktaş Barbaros Bulvar
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Adresler Mimaroba Batıköy Mah. Mu
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Adresler KAHRAMANMARAŞ Elbistan G
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Adresler Gölköy Gölköy Mah. M.
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