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For independent sales director terry burch of
Red Deer, alta., that moment came on the third day of
Seminar 2009.
“I’d been sitting in the Independent beauty Consultant
Class, yet again. I’d been dabbling in Mary Kay for sevenand-a-half
years – mostly for personal use – and I didn’t
know where I was going with my business,” explains Terry.
“at the time, I felt I didn’t have a reason to ‘move up’ – at
least, not one that I could focus on. after all, my husband
owned a successful company and we were doing very
well financially.”
What Terry didn’t realize was that her “reason to move
up” had been there in the weeks leading up to Seminar –
she just didn’t see it.
should i stay or should i go?
Terry hadn’t planned on attending Seminar 2009. Her
husband John had been diagnosed with an aggressive
brain cancer and didn’t have a good prognosis. Then
came the shocking discovery that John’s life insurance
would only be paid out if he was injured on the job.
“I just couldn’t justify going to Seminar – and after
hearing about his life insurance – I felt I couldn’t afford it,”
recalls Terry.
but a close Mary Kay friend reminded her that she
couldn’t afford not to go – that this was the exact reason
she had to go.
“So I went. It was really hard to do, but my mindset had
changed. I had to think about the future and what I would
do if I lost John,” says Terry.
While at Seminar, Terry’s Mary Kay sisters rallied around
her with support and encouragement. In particular, she
remembers her friend Karlene saying, “You can do this.
You can be in a Red Jacket by the end of September.”
42 Applause Summer 2010 www.marykay.ca
Have you ever had that defining moment in
life – when it feels like all the stars are aligned
and your hopes and dreams have finally been
revealed?
by Marijana Klapcic
success
sets sail at seminar
the lights came on
On the second to last day of Seminar 2009, the light bulb
went on and Terry found her purpose – her reason.
“It had always been put in front of me, I just wasn’t
ready to see it,” she explains. “I felt that I didn’t have the
confidence to run my Mary Kay business, that I didn’t look
good enough, and so on – I had always focused on myself.
It wasn’t until I decided to take the focus off myself that I
realized I could do it. It was so simple. all I had to do was
run my business the way that Mary Kay taught me to – the
way it had been taught to me for over seven years. It was
time for me to stop trying to reinvent the wheel and follow
the basic principles of book, sell, recruit.”
it was time for me to stop trying
to reinvent the wheel and follow
the basic principles of book, sell,
recruit.
So Terry came home from Seminar 2009 and, on
September 1 st , submitted her Independent Sales Directorin-Qualification
Commitment Form. On December 1 st , just
three months later, she debuted as an Independent Sales
Director.
Today, Terry has come a long way and has a long list of
accomplishments to prove it, including achieving two New
Independent Sales Director programs: Head of the Class
and On the Move. She also earned the use of her first career
car! This year, Terry’s on track to achieve Queen’s Court of
Sharing and the Queen’s Court of Sales for Seminar 2010.
pretty impressive for a woman who didn’t know where her