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RoP Booklet JAMMU & KASHMIR-2012-13 - National Rural Health ...

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FMR<br />

Code<br />

Activity<br />

Unit Cost<br />

Physical<br />

target<br />

Amount<br />

Proposed<br />

(in lacs)<br />

Amount<br />

Approved<br />

(in lacs)<br />

Remarks<br />

B.10.2.<br />

2<br />

Procurement and<br />

display of hoarding at<br />

Airport/Railway<br />

station/Bustand<br />

BCC/IEC activities for<br />

CH<br />

Display of Two video<br />

spot from 4 local cable<br />

network/DD Srinagar<br />

and Jammu in Kashmiri<br />

and Hindi Respectively<br />

on four channel each<br />

(48000 per month)<br />

Broadcast of daily<br />

Audio spots in Kashmir<br />

and Hindi/Dogri from<br />

Radio Kashmir/FM<br />

Radio Srinagar &<br />

Jammu per day<br />

respectively<br />

Display of two spots<br />

from 5 district cable<br />

network<br />

Procurement of<br />

hoardings one per distt<br />

Display of one video<br />

spot on breast feeding<br />

on 4 local cable<br />

Network/DD two each<br />

for Srinagar and Jammu<br />

Procurement of two<br />

video spot on Janani<br />

Shishu Suraksha<br />

Karyakarm (JSSK) and<br />

Family Planning both in<br />

Kashmiri and Hindi<br />

Display of one Video<br />

spot on JSSK from 4<br />

local cable<br />

networks/DD two each<br />

from Jammu and<br />

Srinagar in Hindi and<br />

Kashmiri respectively<br />

1000000 1 10<br />

48000 24 11.52<br />

1800 730 <strong>13</strong>.14<br />

5000 120 6<br />

<strong>13</strong>000 22 2.86<br />

12000 48 5.76<br />

25000 4 1<br />

12000 48 5.76<br />

Approval of Programme Implementation Plan-Jammu Kashmir, <strong>2012</strong>-<strong>13</strong> Page 103

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