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01 cover sbi 152.indd - FIFA/CIES International University Network

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EVENTS<br />

SHORTSTOP<br />

2020 OLYMPICS: Turkish city Istanbul<br />

will bid to host the 2020 Summer<br />

Olympics. Speaking at the Sports Event<br />

Management conference in London,<br />

Prime Ministerial sports adviser<br />

Mehmet Atalay said: “We decided not to<br />

bid for 2<strong>01</strong>6 while we concentrated on<br />

trying to make sure we had everything<br />

in place to launch a serious attempt for<br />

2020.” Istanbul hosted the 2005 UEFA<br />

Champions League final.<br />

WINTER OLYMPICS: Quebec City said it<br />

is considering a bid for the 2022 or 2026<br />

Winter Games. Quebec failed in bids to<br />

host the 2002 and 2<strong>01</strong>0 Winter Olympic<br />

Games. Host cities for the 2022 and<br />

2026 Winter Olympic Games will be<br />

chosen in 2<strong>01</strong>5 and 2<strong>01</strong>9 respectively<br />

FRENCH OPEN: The French tennis<br />

federation (FFT) threatened to move<br />

the French Open from Roland Garros<br />

if plans for a new roofed centre court<br />

are not approved by Paris City Council.<br />

The FFT is facing ‘hostility’ from<br />

the Council and local residents over<br />

the development. The project was<br />

announced last May, with an estimated<br />

finish date of 2<strong>01</strong>3 or 2<strong>01</strong>4.<br />

2<strong>01</strong>4 WINTER OLYMPICS: <strong>International</strong><br />

Olympic Committee president Jacques<br />

Rogge expressed his approval for<br />

Russia’s preparations for the 2<strong>01</strong>4<br />

Winter Games in Sochi. Rogge said<br />

he was encouraged by “the pace and<br />

quality’’ of the work in the Black Sea<br />

resort area where almost all of the<br />

venues and infrastructure are being<br />

built from scratch.<br />

2<strong>01</strong>4 YOUTH OLYMPICS: Poznan<br />

announced its intention to bid for<br />

the 2<strong>01</strong>4 Youth Olympic Games. The<br />

Polish city has hosted numerous<br />

Olympic Sports events in the recent<br />

years such as the 2009 Rowing World<br />

Championships, the 2009 European<br />

Championships in Basketball, and is<br />

one of the key host cities for the 2<strong>01</strong>2<br />

UEFA EURO. The 2<strong>01</strong>4 Youth Olympic<br />

Games bid is a part of the city’s<br />

commitment to sport and to promoting<br />

a healthy life style among its citizens.<br />

QATAR BID GETS SERIOUS<br />

Matthew Glendinning, reports on the Middle East State of Qatar’s highprofile<br />

bid to host the 2022 <strong>FIFA</strong> World Cup.<br />

THE QATAR 2022 World Cup Bid team is<br />

taking its Bid message of ‘unity, progress and<br />

understanding’ to football industry conferences<br />

and exhibitions worldwide in a high-profile<br />

promotional push for the Middle Eastern state’s<br />

hosting ambitions.<br />

From the October’s ‘Leaders in Football’<br />

Conference in London to a major exhibiting<br />

presence at Soccerex in Johannesburg in<br />

November, Chairman of the Qatar 2022 Bid,<br />

HE Sheikh Mohammed Bin Hamad Bin Khalifa<br />

Al-Thani is championing what would be the<br />

first global sporting event ever to be hosted in<br />

the Middle East - and confirms that Qatar is<br />

“extremely serious” about its plans to host the<br />

World Cup in 2022.<br />

“We are not doing this just to give Qatar some<br />

publicity,” said the Qatari Royal. “We really want<br />

to host the World Cup and we are more than<br />

capable of doing so. There is a huge interest and<br />

passion across the Middle East for football and<br />

we have a track record of hosting great events -<br />

national, regional and multi-national.”<br />

Sheikh Mohammed says that he feels people<br />

do not yet know Qatar as well as he would like<br />

them to. “We’re a small nation, but we have<br />

made some huge leaps forward. We are blessed<br />

by having a very strong economy - and this is<br />

why we are able to invest in our future. Our<br />

World Cup Bid is part of that investment.<br />

“Why are we bidding Because we truly<br />

believe in the <strong>FIFA</strong> slogan ‘For the Game. For<br />

the World’. There are not enough global events<br />

in the Middle East. We want to give people in<br />

the Middle East the chance of experiencing this<br />

wonderful tournament.”<br />

In answer to those who question whether, given<br />

its small size, Qatar could host the World Cup,<br />

Sheikh Mohammed responds: “I guarantee we can<br />

host it. It’s all going to be about the fan experience.<br />

The compact size of our proposal will give fans<br />

the opportunity to see every match, without the<br />

need for travel and hotel changes. It will be highly<br />

organised, so there will be hardly any need for<br />

commuting between matches.”<br />

Nor, says Sheikh Mohammed, would the<br />

summer temperatures in Qatar be a problem for<br />

players or fans. “It’s only 2009 and we already<br />

have cooling technologies that create a very<br />

comfortable atmosphere in our stadiums, while<br />

outside temperatures are much higher.<br />

“And just look at what we have achieved in<br />

only the past few years in our country - and then<br />

please believe that in 2022 we will certainly have<br />

amazing cooling technologies for stadiums,<br />

training grounds and fan zones.<br />

“We want to do this by developing<br />

environmentally-friendly technologies - and<br />

these technologies will then be used to the<br />

benefit of other countries around the world.”<br />

Looking further ahead, Sheikh Mohammed<br />

explains that the Bid meshes with Qatar’s<br />

existing long-term infrastructure development<br />

plan, the ‘Qatar Vision 2030’. “Hosting the<br />

World Cup fits into that existing plan - and<br />

would be an important chapter in that plan. We<br />

want a Qatar World Cup to leave a long legacy,<br />

not just in Qatar but much further afield,” says<br />

Sheikh Mohammed.<br />

“We would also like to put on a really familyfriendly<br />

World Cup, where parents feel safe<br />

bringing their children to watch the match. Their<br />

young memories of a fantastic World Cup will<br />

also be our legacy to <strong>FIFA</strong>.”<br />

England lost to Brazil last month in Doha - Getty Images Sport<br />

COMMONWEALTH GAMES: Cardiff<br />

began forming a bid for the 2022<br />

Commonwealth Games which will be<br />

presented to the Welsh Assembly.<br />

Cardiff has hosted a Rugby World Cup<br />

final, FA Cup finals, rallying, Grand<br />

Prix speedway and an Ashes Test in<br />

recent years.<br />

22 SportBusiness <strong>International</strong> • No. 152 • 12.09

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