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Building better businesses - Permira

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Provimi<br />

www.provimi.com<br />

Sector<br />

Industrials<br />

Employees<br />

7,850<br />

Date of Investment<br />

April<br />

2007<br />

Senior Management<br />

Chairman and Chief<br />

Executive Officer<br />

Ton van der Laan<br />

Group VP, Animal Nutrition<br />

Gijs Scholman<br />

CEO of Provimi Pet Food<br />

Attila Balogh<br />

Chief Operating Officer<br />

Kurt Coffyn<br />

Chief Financial Officer<br />

Marcel Crince<br />

Group VP, Animal Nutrition<br />

Mark Poeschl<br />

Director Corporate Development<br />

Sarah Vawda<br />

Director Human Resources<br />

Stijn Steendijk<br />

<strong>Permira</strong> Contacts<br />

Charles Sherwood<br />

Philip Muelder<br />

Company Information<br />

Origin<br />

Public Company<br />

(delisted November 2009)<br />

Total size of transaction<br />

€1,721m<br />

Sales 2009<br />

€1,687m<br />

Financial Year End<br />

31 December<br />

World leader in the growing<br />

animal nutrition market<br />

Strong and resilient<br />

performance in 2009:<br />

strategy to pursue<br />

growth while focusing<br />

on measures to reduce<br />

the cost base and<br />

improve cash flow<br />

Activity in 2010 will prioritise<br />

volume and market share<br />

growth with a step-up in<br />

capex in growth regions.<br />

A new group-wide brand<br />

identity will also be launched<br />

70 <strong>Permira</strong> Annual Review 2009 Our Portfolio

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