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The value of a parent - Legal & General

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14<br />

<strong>parent</strong>s lifestyle – VALUE OF A PARENT 2013 Research<br />

BREAKDOWN OF TIME SPENT ON<br />

DOMESTIC CHORES<br />

35<br />

30<br />

30.5<br />

Mum<br />

Dad<br />

25<br />

24<br />

20<br />

Hours<br />

15<br />

10<br />

8.5<br />

5<br />

0<br />

Spending time<br />

with children<br />

Cooking/<br />

preparing meals<br />

6 6.5<br />

Tidying up<br />

4<br />

4.5<br />

Washing/ironing<br />

clothes<br />

3<br />

4.5<br />

2.5<br />

Cleaning/<br />

vacuuming<br />

4<br />

Driving to<br />

activities<br />

3<br />

4<br />

3<br />

3.5 3.5 3.5<br />

Washing up/<br />

dishwasher<br />

Shopping<br />

(instore/online)<br />

Other household<br />

tasks<br />

3<br />

1.5 1.5<br />

Gardening<br />

For both Mums and Dads, childcare is the activity they’re<br />

spending the most time on. <strong>The</strong> <strong>value</strong> <strong>of</strong> childcare a Mum<br />

carries out per week is £277, and for Dads it’s £218.<br />

New Mums are spending the most time on childcare at<br />

33 hours per week, the <strong>value</strong> <strong>of</strong> which is £299.<br />

Opportunity<br />

Mums carry out £277 <strong>of</strong> childcare and Dads £218. Could<br />

your client afford to give up work or pay for childcare?

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