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MONEY<br />
YOUR MONEY | VC VIEWPOINT |<br />
MONEY GUY | STARTUP FINANCE<br />
| ASK THE MONEY GUY |<br />
Money to grow on<br />
Q: Should I go after debt financing<br />
or new investors?<br />
By Joe Worth<br />
There are benefits to both: Giving up equity to<br />
A: investors typically results in more money to grow<br />
the business than you’d ever get from a lender, but debt<br />
allows you to retain control. That makes it tough to<br />
decide which route to pursue. Consider these factors.<br />
Q<br />
&<br />
A<br />
DEBT EQUITY WINNER<br />
AVAILABILITY<br />
If your company has been in business for less<br />
than three years, has no record of regular<br />
profitability or has a negative net worth, most<br />
banks won’t take your call. Other options are<br />
out there, including the SBA and nontraditional,<br />
high-interest-rate lenders.<br />
RISK<br />
Taking on debt raises risk: Interest charges<br />
increase your company’s break-even level, there’s<br />
the possibility of foreclosure if the lender can’t<br />
be paid, and principal and interest payments soak<br />
up cash flow that could be used in stressful times.<br />
In many cases, small-business loans involve<br />
pledging personal assets, including your home,<br />
as collateral.<br />
Finding equity investors can be a long process<br />
with an uncertain outcome. You could spend<br />
months searching for funding in vain.<br />
The investors assume nearly all the risk.<br />
It’s a draw.<br />
Equity.<br />
CASH FLOW<br />
Interest payments and bank fees are taxdeductible.<br />
Taking on debt is also cheaper in<br />
the long run than the time and consulting fees<br />
involved in selling equity in a company.<br />
There are no periodic payments, but there<br />
are sizable upfront costs associated with<br />
funding rounds: advisors, lawyers, outside<br />
accountants, extensive travel and entertaining<br />
potential investors.<br />
Debt.<br />
PAYBACK HORIZON<br />
Debt can be short term, with lines of credit<br />
that finance cash-flow swings, or long term,<br />
with loans of seven or 10 years (or longer with<br />
real-estate loans).<br />
Equity financing is by nature a long-term deal<br />
that’s more appropriate for sizable investments<br />
in equipment or real estate.<br />
Debt.<br />
REPORTING AND COMPLIANCE<br />
Assuming you’re careful not to violate the<br />
covenants listed in a bank loan, all you need to<br />
do is make your minimum monthly payment<br />
on time.<br />
All investors will want and be entitled to regular<br />
reports of what’s going on with your company.<br />
Does your accounting staff have the expertise and<br />
bandwidth to handle these reports? In addition,<br />
you may face monthly board meetings.<br />
Debt.<br />
EFFORT AND EXPENSE<br />
Getting a bank loan is a straightforward process,<br />
although it can require time to gather documents<br />
and prepare the loan application.<br />
You can work full time for months to close a<br />
VC round. Few can afford to take their eyes off<br />
the business for that long.<br />
Debt.<br />
ILLUSTRATION © GARY NEILL<br />
62 ENTREPRENEUR MARCH 2015