How Are Media & Journalism Evolving? - Society for New ...

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Social Media Is A Reliable Tool For Sourcing Stories Definitely Yes (10%) Definitely Not (6%) Frequently (17%) SomeQmes (68%)
“Social media tools like Twi1er and par5cularly Facebook have become excellent sources of informa5on for our newsroom. They also become valued publishing pla@orms. We know social media help us build our brand and expand our reach; the trick will be figuring out how they can add revenue to our bo1om line.”
Page 1 and 2: How Are Media & Journalism Evolving
Page 3 and 4: The Sample: Respondents’ Roles An
Page 5 and 6: Demographics: Age Answer % 18‐29
Page 7 and 8: Which Of The Following Social Media
Page 9: Journalists’ Reliance On Social M
Page 13 and 14: Journalists SomeQmes Quote Bloggers
Page 15 and 16: Journalists Use CiQzen‐generated
Page 17 and 18: Top Tools For The Job QuesQon Blogs
Page 19 and 20: “Social media and new media tools
Page 21 and 22: Journalists On The Future Of Journa
Page 23 and 24: The “Scoop” in the Age of Socia
Page 25 and 26: “Informa5on can spread instantly,
Page 27 and 28: “The publica5on of the story isn
Page 29 and 30: Journalists SQll Prefer TradiQonal
Page 31 and 32: Whichoffollowingsocialmediatoolsdoy
Page 33 and 34: Whichofthefollowingsocialmediatools
Page 39 and 40: Bin Laden and Twijer
Page 41 and 42: Some Thoughts on PR ImplicaQons
Page 43 and 44: Social Media CommunicaQons Cycle Id
Page 45 and 46: QuesQons? Comments? For more inform
Page 47: About Middleberg Middleberg Commun

How Are Media & Journalism Evolving? - Society for New ...

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