How Are Media & Journalism Evolving? - Society for New ...

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About SNCR The Society for New CommunicaQons Research is a global nonprofit research and educaQon foundaQon and think tank founded in 2005 to focus on the advanced study of the latest developments in new media and communicaQons, and their effect on tradiQonal media and business models, communicaQons, culture and society. SNCR is dedicated to creaQng a bridge between the academic and theoreQcal pursuit of these topics and the pragmaQc implementaQon of new media and communicaQons tools and methodologies. The Society’s Fellows include a leading group of futurists, scholars, business leaders, professional communicators, members of the media and technologists from around the globe—all collaboraQng together on research iniQaQves, educaQonal offerings, and the establishment of standards and best pracQces.
About Middleberg Middleberg CommunicaQons is a full‐service, independently owned public relaQons agency with specialized experQse in the consumer, corporate and financial services, media, and technology markets. The agency focuses on delivering tangible results that help clients grow their businesses. Hallmarks of the firm are smart, creaQve strategic thinking; targeted media relaQons; and unbridled enthusiasm for clients’ business goals, all supported by good old‐fashioned hard work. For more informaQon, visit hjp://www.middlebergcommunicaQons.com.
Page 1 and 2: How Are Media & Journalism Evolving
Page 3 and 4: The Sample: Respondents’ Roles An
Page 5 and 6: Demographics: Age Answer % 18‐29
Page 7 and 8: Which Of The Following Social Media
Page 9 and 10: Journalists’ Reliance On Social M
Page 11 and 12: “Social media tools like Twi1er a
Page 13 and 14: Journalists SomeQmes Quote Bloggers
Page 15 and 16: Journalists Use CiQzen‐generated
Page 17 and 18: Top Tools For The Job QuesQon Blogs
Page 19 and 20: “Social media and new media tools
Page 21 and 22: Journalists On The Future Of Journa
Page 23 and 24: The “Scoop” in the Age of Socia
Page 25 and 26: “Informa5on can spread instantly,
Page 27 and 28: “The publica5on of the story isn
Page 29 and 30: Journalists SQll Prefer TradiQonal
Page 31 and 32: Whichoffollowingsocialmediatoolsdoy
Page 33 and 34: Whichofthefollowingsocialmediatools
Page 39 and 40: Bin Laden and Twijer
Page 41 and 42: Some Thoughts on PR ImplicaQons
Page 43 and 44: Social Media CommunicaQons Cycle Id
Page 45: QuesQons? Comments? For more inform

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