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economic development strategy and action plan 2009 ... - City of Barrie

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Figure 12 - Labour Force by Occupation, 2001 <strong>and</strong> 2006<br />

<strong>Barrie</strong> Ontario<br />

Occupation (NOC-S) 2006 2001 % Change 2006 2001 % Change<br />

All occupations* 71,145 55,885 27.3% 6,473,735 5,992,765 8.0%<br />

Management 7,235 6,040 19.8% 666,485 685,390 -2.8%<br />

Business, finance <strong>and</strong> administration 11,540 9,385 23.0% 1,204,490 1,097,835 9.7%<br />

Natural <strong>and</strong> applied sciences 3,575 2,955 21.0% 451,930 422,510 7.0%<br />

Health 3,615 2,775 30.3% 340,685 286,310 19.0%<br />

Social science, education,<br />

government service <strong>and</strong> religion<br />

* Labour Force 15 years <strong>and</strong> older minus the approximately 885 individuals within the “Occupation Not Applicable” Category, or<br />

Unemployed persons 15 years <strong>and</strong> older who have never worked for pay or in self-employment or who had last worked prior to<br />

January 1, 2005, only<br />

Source: Statistics Canada, 2001 <strong>and</strong> 2001 Census <strong>of</strong> Population<br />

5,725 3,890 47.2% 546,390 455,825 19.9%<br />

Art, culture, recreation <strong>and</strong> sport 1,645 1,305 26.1% 200,980 171,840 17.0%<br />

Sales <strong>and</strong> service 19,815 15,590 27.1% 1,522,820 1,371,245 11.1%<br />

Trades, transport <strong>and</strong> equipment<br />

operators<br />

Occupations unique to primary<br />

industry<br />

Occupations unique to processing,<br />

manufacturing <strong>and</strong> utilities<br />

12,015 8,675 38.5% 911,250 845,125 7.8%<br />

705 430 64.0% 165,085 164,360 0.4%<br />

5,270 4,840 8.9% 463,610 492,320 -5.8%<br />

2.6 Educational Attainment<br />

The level <strong>of</strong> educational attainment in a municipality can be used as a general indicator <strong>of</strong> the capacity for<br />

innovation <strong>of</strong> the local population. Generally put, educational attainment is <strong>of</strong>ten seen as a contributing<br />

factor to the quality <strong>of</strong> the “human capital” <strong>of</strong> a municipality, or the accumulation <strong>of</strong> skills <strong>and</strong> talents which<br />

manifests itself in the educated <strong>and</strong> skilled workforce <strong>of</strong> the region (Mathur, 1999).<br />

In 2006, approximately 49% <strong>of</strong> the population over 15 years <strong>of</strong> age had attained some form <strong>of</strong> postsecondary<br />

education, slightly lower than the 51% that have achieved this level across the province. The<br />

population in <strong>Barrie</strong> was most heavily weighted towards college education, with almost 24% <strong>of</strong> the<br />

population attaining a college education. This was above the provincial attainment rate <strong>of</strong> 18.4%. A strong<br />

community asset in this regard is the presence <strong>of</strong> the main campus <strong>of</strong> Georgian College, suggesting that<br />

<strong>Barrie</strong> has been able to retain some <strong>of</strong> the graduates from this institution. The results <strong>of</strong> the occupational<br />

pr<strong>of</strong>ile also suggest that there are a considerable number <strong>of</strong> people working in skilled trades <strong>and</strong> health<br />

care which would not necessarily require a university education.<br />

With the <strong>plan</strong>ned expansion <strong>of</strong> both college <strong>and</strong> university programming at the <strong>Barrie</strong> campus, greater<br />

consideration should be given to ways to retain its college graduates in order to improve the city’s labour<br />

force credentials. This is particularly important given Ontario <strong>and</strong> the GTA’s shift towards a more<br />

technology based, higher value economy.<br />

<strong>City</strong> <strong>of</strong> <strong>Barrie</strong> Economic Development Strategy 29 | P age

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