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WRITING CONVENTIONSI wish to draw the attention of the reader to the following conventions that I am following in thisstudy:1. I am using the abbreviated Harvard style of referencing, for example Gass and Sciter (2003:49), meaning Gass and Seiter 2003, page 49.2. I have made a conscious effort to limit the use of footnotes as far as possible in order tofacilitate the uninterrupted reading ofthe dissertation.3. illustrative graphics, rabies and graphs are all given as Figures 1 - 49 in their chronologicalsequ=ce ofappearance.4. For commonly used terms full terms are used in headings. Acronyms are used in paragraphs.s. In consultation with my promoter I consciously tracked down relevant information relating todeceptive communication, and included the relevant material in my dissertation, accompaniedby the website address (URL) of the websites where I found the material Such websiteaddresses are included in my dissertation, both for verification purposes, and foracknowledging the sources of the information that I have drawn together. An example of atypical website address is: http://\\'ww.howa rdcLe-dul profde\· Ire-sources/leanunlll IIToupSl.hon. It should however be kept in mind that the Worldwide Web (WWW) is ephemeraland ever changing. It may well be that websites from which I garnered information will gooffline or alter their contents over the course of time. While it is inevitable that some of theservers will shed documents, the periodic updating of files on most websites ensures therenewal ofknowledge that does not happen as readily in the print media.13

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