80th Anniversary Commemorative Book - Singapore Manufacturing ...

Food & BeverageWho are they?These companies are involved in making food and beverage products,including coffee and tea powders, seasonings, pre-packed mixes, cannedfood, canned soups, frozen food products, bottled water, sweets, biscuits,beer, fruit juices and vending machines.HistoryThe Food & Beverage group was one of the pioneer Industry Groups withinthe SMF. Over the years, F&B companies in Singapore have had to adaptto numerous changes with the changing lifestyles of Singaporeans and theadvent of new technologies.For instance, in the 1970s, consumers turned to wholemeal bread andyoghurt. In the 1980s, there was a pre-occupation with low fat, low sugar andlow salt in foods. In the 1990s, the trend was leaning towards nutraceuticals,where vitamins and minerals are added to products like bread and milk. Inshort, people have become more conscious about healthy eating.They also have less time to prepare their food. Therefore, pre-cooked foods,pre-mixed spices and condiments, and frozen foods that need only a onesteppreparation process before consumption have become extremelypopular in the last two decades.114 The SMF Family