80th Anniversary Commemorative Book - Singapore Manufacturing ...

Amoy Canning leveraged on the SMF to buildits business in Singapore in the 1950s.Amoy Canning was another SMF pioneer which found itself better able toride the wave of Singapore’s future success after first finding its footing in theSMF. It became a SMF member in 1956, a year after it set up its Singaporefactory.Said its Managing Director, Mr George Huang, PBM, DSM: “When we firstcame to Singapore in 1950, the company comprised people who were fromChina and Hong Kong. We did not have any local contacts or knowledgeof how to do business in Singapore. Because Amoy Canning joined theSMF, we got to know the local food scene and integrated quickly into theSingapore business community.”He added that this advantage still applies today for foreign companieslooking to establish a Singapore presence like ZhongDe Waste TechnologyAG, which became a SMF member in 2012. Specialising in turning wasteinto energy, the German-based company has lofty visions to be a ‘globalcleaner’ and setting up shop in Singapore is part of its expansion plan.“ZhongDe combines the high standards of German engineering withChinese cost advantages, and Singapore is an ideal place for us to furtherour business opportunities in this region,” said ZhongDe’s Chairman andCEO, Dr Chen Zefeng. “We are looking forward to forging business links inSingapore.”Mr Huang continued, “I would say joining the SMF is the fastest way to learnhow Singapore operates.”Braving the Turbulence 1932 – 1965 37