when I was studying law and she wasa doctoral student."Margeryurged me to slow down,"he recalled, "but I thought I was tooyoung and there would be plenty oftime to enjoy things later. While Iwas wrapped up in business, she wasalways eager to explore each new experiencewhich life offered."Too late," he said, "I realized thatshe had been wiser. I determinedthen that as much as possible, Iwould do what I really wanted."For the next two years, Rothschildtraveled all over the world, scubadiving wherever he could. During aholiday in Germany he received theinspiration for his new business.A German language teacher, whoencouraged Rothschild to converseby focusing on common objects, oneday removed a custom arch supportfrom her shoe. A lively discussionensued, as the teacher had once soldthe product.Two nights later Rothschild wokeup at three in the morning. "I had afully blown picture in my mind of abetter way I could take footprints toorder the arch support," he said. "Ialso wrote out a complete mail-ordermarketing plan."Within a few days he had trackeddown the manufacturer of the productand worked out an agreement."The manufacturer thought I wascrazy. I didn't know whether I couldsell the product by mail," Rothschildsaid, "but I sure wanted to try."He set up his new businessFeatherspring International-in thebasement of his Seattle home. "Ittook from 1972 to 1976 to learn howto sell the product," he recalled. "Allmy past marketing and finance experiencecame into play. I evenwrote some of the ads. After I linkedup with a Chicago-based mail orderadvertising firm in 1976, thingsreally began to skyrocket."Today, Rothschild employs 65people and has just moved to largeroffices. As the national director ofthe Better Business Bureau, he alsotravels frequently within the UnitedStates.But he hasn't allowed himself tobecome too wrapped up in his business,although he enjoys it immensely.Rothschild's second wife,Ulla, who had worked with him foryears and is an "excellent administrator,"helped him set thecompany up so that it would runefficiently without their constantpresence."We spend an eighth of our time inSeattle, one-half at our second homein Hawaii, and the rest travelingabroad," said Rothschild.Some of the Rothschilds' more exotictrips include an African safari,ballooning and cooking lessons inBurgundy, and a cruise through thePanama Canal. Recently he took hisfour children, their spouses, andseven grandchildren scuba diving offthe Yucatan coast."All the time I see more clearlythat success means being able to dowhat one really wants," he said. "Forme, the business is the most wonderfulhobby, and I enjoy the time Ispend traveling with my wife."Retire?" he asked incredulously."Not while my health lasts. My nextplan is to take hang-gliding lessonsit'ssomething I've always wanted todo."20<strong>Stanford</strong> <strong>Lawyer</strong> <strong>Fall</strong> <strong>1983</strong>
Edwin Gerhardt '34After almost forty years as an admiraltylawyer for Lillick, McHose& Charles in San Francisco, EdwinGerhardt suffered a serious stroke.His doctors gave him an ultimatum:retire."It was a big blow to me," recalledGerhardt, 71. "I had always been soactive. My work was really central tohow I thought of myself as a man. Iwas a lawyer, period."For awhile I sat around and ragedand sulked," he said. "But when afriend suggested that I do some communityservice work, I decided toinvestigate."Over the past eight years, Gerhardt,a resident of Menlo Park, hasbeen a volunteer with Little House,the Kiwanis Club, and the AdvisoryCouncil of Retired Senior Volunteersfor San Mateo County.He has served on administrativeboards, visited convalescent homes,taught dominoes, driven elderly pa-tients to doctors, called bingo, writtennewsletters, delivered meals,and staged plays for benefits. In1980 he received a special commendationfrom Little House for his servicesto hospital patients."My own frustrations recede whenI attempt to bring out a smile or occasionallaughterto the people I visit,"he said. "When I teach dominoes, I'mnot just teaching dominoes, but tryingto impart some joy and understandingas well."I have gained so much from thiswork, I think about people and valuemy friendships much more now.And I have learned a great degree oftolerance, patience and empathy."Have his views on successchanged? "I think I burned too muchmidnight oil and should have spentmore time with my family. Thosebonds are really important as you getolder," he observed. "I am reallythankful for my wife and daughter. Icouldn't have gotten through thiswithout them."Any advice for younger lawyers?"Yes. I would counsel them to considerfinancial planning from the firstday they go to work," he said. "Get agood investment counselor. Learn toshield money, and figure out the taxconsequences of what you do, so thatyou will still have a fair income whenyou are no longer working.".Gerhardt (center) has beencommended by Little Housefor volunteer service to theill and elderly<strong>Fall</strong> <strong>1983</strong> <strong>Stanford</strong> <strong>Lawyer</strong>21
- Page 1 and 2: RFAll 1983VOL. 18, NO.1Heroin Optio
- Page 3 and 4: jah(e,oYCONTENTSSTANFORD lAWYEREdit
- Page 5 and 6: Business Law vs. Public Interest La
- Page 7 and 8: By John Kaplanjockson Eli ReynoldsP
- Page 9 and 10: maintenance almost entirely up toth
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- Page 14 and 15: that, because of regulation, cannot
- Page 16 and 17: of a whole variety of new mortgagei
- Page 18 and 19: ConversationsWith Five AlumniBy Mic
- Page 20 and 21: y landlords and tenants about rents
- Page 24 and 25: ~o(1)AtISSUE *Union 'Rights' in the
- Page 26 and 27: AtISSUECongressional Responses toSu
- Page 28 and 29: AtISSUEPrison Labor:TimeTo Take Ano
- Page 30 and 31: Graduates and friends of theSchool
- Page 32 and 33: ~o~ 4'-VVcYi~STATE OF THE SCHOOLJoh
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- Page 38 and 39: ~o~4VJ41~SUCCESSFUL LAWYERING:IMPLI
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- Page 42 and 43: @.oarcA 4l!141~THE CONSTITUTION, RA
- Page 44 and 45: @o~4t1J41~.LAW AND BUSINESS PROGRAM
- Page 46 and 47: @otwrA 4vJ41~ .SUMMARY AND ADVISORY
- Page 48 and 49: David L. Engel(Harvard, JD '73)Bost
- Page 50 and 51: New Faculty (cont.)Michigan Law Sch
- Page 52 and 53: GILSON (cant.)Gilson is currently p
- Page 54 and 55: BabcockAwarded anHonorary LL.D.by S
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- Page 58 and 59: Hurlbut WinnerTalks AboutTeachingPr
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- Page 70 and 71: c~OTESII1912-25Hon. David Lee Rosen
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c~NOTESthe firm advises, that "Donn
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c~NOTESand had been prominent in a
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spring Dean Ely traveledLEast, wher
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5Stanford LaWlers:This Page IsYours
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October 11Washington, DC LawSociety
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COMPARATIVE CONTRIBUTIONS TOTHE LAW
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A MESSAGE FROM THELAW FUND PRESIDEN
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CLASSAGENTSLong BeachSterling S. Cl
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Warren Christopher'49 Penny Howe Ga
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Frank L. Mallory '47Richard C. Mall
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Ronald G. Trayner '67Anthony J. Tre
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Walter A. Johnson, A.B. '29 Maxine
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DONORS TO THE LAW FUND• Hon. Murr
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CLASS OF 1948R. Winfield AchorHon.
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• Thomas R. MitchellR. Chandler M
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Paul E. Kreutz• Prof. Richard B.
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Gabriel M. GesmerMichael GilfixCorn
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HIGHEST LEVELSOF PARTICIPATIONLARGE
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FACULTY, FORMERFACULTY &STAFFBarbar
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REUNION GIVINGWhile class reunions
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DONORS TO SPECIALPROGRAMS AND FUNDS
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Class of 1954 Reunion Student Finan
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In Memory of:Clifton C. Cottrell '2
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Clyde E. Tritt'49William W. VaughnS
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BEQUESTS AND DEFERRED GIVINGBequest